Worked on writing technical and content marketing materialsAchieved research analysis to identify best Brown and Caldwell qualifications and competitor informationWorked with Creative Services to generate graphics and layout for marketing products using Adobe Creative CloudContributed technical writing, researching, and copyediting to create and maintain proposal contentDeveloped content for company intranet websiteInitiated discussions and collaborated with technical engineering staff and kept project deliverables on schedule

In order to improve Rex's mobile app prototype, web app, and chrome extension and build an understanding of its users and their digital habits, I led and conducted research with approximately 21 users across two different audience segments, Gen-Zs and Millennials. I used a variety of research methods, including in-person interviews, remote user testing, affinity mapping, heuristic evaluation of current prototypes, site audits, analytics reviews to synthesize these results into personas, user flows, task flows, journey maps, and I concisely made recommendations for improvements to the CEO.

Served as lead and main point of contact for communications coming to and from Foothills ClubDrafted, developed, and published all graphic and written content from the ClubParticipated as a key member of the Management Team to assure Club's Mission Statement is achieved.Effectively communicated daily with Board of Governors, management staff and department directors for all projects, initiatives, and campaignsMaintained and promoted club's website content and optimized content based traffic dataGenerated over $200,000 in membership entrance fees from May - December 2020Maintained $10,000 Marketing budget and spent less than $200.00 in 2020Developed and led a strategic membership development program designed to increase total membership count and dues revenueDeveloped and ensured proper maintenance of advertising and promotional campaigns, content management system and website systemCreated graphic design for all Club operations (General Manager, Events, Tennis, Swimming ad Facilities Departments)Regularly networks with community partners including, chamber of commerce, local corporate and business leaders, and media contacts

• Efficiently identify and correct issues by annotating 2D and 3D imagery • Optimize existing processes in order to meet the client’s goals • Skillfully analyze and remedy deficiencies by marking 3D generated data • Communicate effectively in a team environment in order to increase productivity • Use comparative analysis to establish conformity throughout projects • Self QA assigned tasks prior to completion • Ability to be open and receptive to feedback and execute necessary changes in a timely manner

Focused on communications for ultrasound technologySupported marcom leads by managing and tracking projects including print and digital material creation and publication and stocking inventories at literature warehouseTracked marcom projects including printed and digital material creation and publicationSupported marcom leads with proofing and reformatting PowerPoint presentations meet corporate brand and design guidelinesProvided trade show and event support ensuring deadlines are met and trade show calendars are accurately maintainedPerformed competitive analysis and collect and analyze program metrics. Collected and write articles for internal and global newslettersMaintained department source files ensuring standardized naming conventionSupported other assignments as needed.

o Created current company tagline.o Reported directly under Marketing Analyst compiling our various websites’ traffic, reported market analysis for cyber and tech, created weekly presentations for week’s digital marketing efforts.o Reported directly under Communications Director for copyediting blog posts and PR news.o Reported directly under Events Coordinator to coordinate four technology trade show events: DreamForce (2), Oracle OpenWorld, Consumer Electronics Show.o Worked on high-level co-branding partnership during a 3-month period in 2016.o Helped social media campaigns for our various products, using Crowdfire and social data compiled from Facebook Insights and Twitter, LinkedIn, and Hootsuite Analytics.o Worked closely with design team setting deadlines, expectations for creative content.

o Created and distributed online content.o Worked directly under the VP of Marketing, Leeyen Rogers, of JotForm.o Developed, wrote, and marketed blog copy to garner traffic to their website.o Gained and expanded on skills of content marketing, social media marketing, basic web design skills, and fluency with online form tools.

o Assisted with successful development of programs and events for Akbayan, one of SJSU’s largest student organizations. o Coordinated with and shadowed the Public Relations officers to create engaging social media content.o Collaborated with fellow interns to plan and host fundraising events with a combination of baked goods and local restaurants, raising over $600, which is more than any of the previous years’ fundraising totals.o Improved public speaking skills by presenting several workshops to 20-40 people, regained confidence in front of large crowds.