Reporting to the CEO as the first external executive hire on the leadership team.• Played leading role ARR growth from ~$9M to $24M+• Added $15M+ in new customer acquisition (New MRR) with an international (mainly US) focus• Led Sales and Marketing teams to help deliver on 2 years of 36% and 33% YoY MRR growth• Rebuilt and scaled marketing leadership and team from a CEO-led team of 5 to a matrixed team of 20 and counting• Rebuilt and scaled sales leadership and team (4) to expand on inbound and outbound sales opportunities• Responsible for 8-figure Sales and Marketing budgets anf GTM strategy• Accountability for all New MRR Strategy• Scaling and supporting a team of 25 sales and marketing specialists

Reporting to the CEO of Fusebill, this position included transformation, execution, and oversight of all marketing efforts including budget development and management, branding, content marketing, product marketing, partner marketing, and lead generation activities.Apart from helping to build the business as a member of the senior executive team, I also built and led a marketing team of 4 full-time and 16 part-time marketers in this role.Select accomplishments:• Majority investment event at year 3.• 3x+ increase in ARR (annual recurring revenue).• 3x+ increase in the number of customers.• 98% of sales pipeline built from in-house led inbound marketing efforts.• 53% reduction in cost/MQL and cost/SQL. • Developed and executed on 6/7-figure marketing budgets to support revenue and growth. • Managed all marketing vendor relationships and related negotiations.• Built out brand, content, social, product, and paid marketing team from team of one (me).

Reporting to the CEO I drove all global growth marketing strategy and execution efforts. Our marketing team of 15, including freelancers, drove 98% of the leads that were closed by sales. In 2019 we achieved 110% year-over-year growth and also scaled our customer count by more than 155%. More info here: https://blog.fusebill.com/fusebill-2019-in-review-from-the-ceo

Reporting to the CEO of SOLUFY (acquired by Prometheus Group in 2018), I led global marketing efforts across multiple channels. I drove all of SOLUFY’s corporate positioning, branding and identity, digital marketing campaigns, and social media. Select accomplishments:• Led the sales and marketing alignment drive so both teams work towards common goals. Worked with the Director of Sales to define feedback loops and processes in HubSpot. • Built, trained, and led a cross-functional marketing team of full-time specialists, freelancers, and creative partners. Instituted a culture of long-term value creation for customers, prospects, and stakeholders.• Built a robust data-driven marketing pipeline with a focus on revenue generation. • Led the re-design of the corporate website within a month and under budget. Web and organic traffic achieved a triple-digit growth trajectory.• Implemented new customer acquisition campaigns via Google AdWords, LinkedIn & Twitter. 150% increase in monthly new business visits to the website.• Starting from a non-existent SEO strategy, established SERP dominance in niche-related keywords.• Developed marketing budgets and strategies. Implemented and continued strategic rollout of the technologies to the Martech Stack to improve customer acquisition and lead generation.

I developed and implemented digital marketing strategies that helped businesses grow!

Engaged by the CEO to define and build organizational competencies towards a digital-first marketing approach. Held full accountability for online revenue growth new product line, creating demand, technology implementation, new market expansion, new product concept vision, and marketing budget management.Developed and incorporated pricing, online and social community development and marketing, and technology strategies. Developed an integrated marketing approach that included content marketing, email marketing, SEO, paid advertising (CPC/CPM/Advertorial), social media marketing, partner channel marketing.Established the organization's marketing competencies by hiring, managing, and training internal staff as well as a network of freelancers including developers, designers, consultants, and writers.Select accomplishments:• Achieved a 95% increase in year-over-year sales revenue for newly introduced online products.• Assembled a local and offshore team of CMS and CRM developers to rebuild the technology. stack. Decreased contracted hourly rates by 80% with offshore developers and vendors, and open source technology choices.• Grew www.TradeReady.ca from an external agency-run corporate blog to a FITT-managed global trade publication with original, community-driven content. The publication boasts of 60+ volunteer authors from all over the world to create FITT’s main lead/demand generation and community-building platform.• SEO efforts lead to 1st page Google ranking (Canada and Global) for 20+ identified keywords.• Social media strategy implementation and training for staff. Grew social community from approx. 2000 to 15000+ with 98% retention rate & increased engagement rates.• Conceptualized and developed a proprietary networking application (www.tradeeliteclub.com) for the global trade community.• Launched nationwide global trade Meetup groups including Vancouver, Toronto and Ottawa.

I joined FITT as a Marketing lead. I was promoted to the VP of Marketing and Technology in due time. See next position for details.

As the founder I led strategy development and implementation of multi-pronged, analytics driven, digital marketing and e-commerce product positioning campaigns using Social Media, Content Marketing, SEO, CPC (Google, Facebook, LinkedIn) and Email Newsletter Campaigns.I held full accountability for business development, hiring, manage and co-ordinate art, marketing, and technology partners on client projects.Select accomplishments:• Grew business from one to ten clients across varied B2C verticals in education, fashion, and consulting services.• Helped small business clients establish a digital presence and brand voice.• Established a network of offshore teams in USA, Asia and Eastern Europe.

· Senior Animator on TV series 'Monster Truck' for preschoolers www.meteorthemonstertruck.com · Senior Animator on disaster themed TV series 'Mayday'.· Senior Animator on feature film '2 Human'.

· Provide technical phone and email support to customers and partners.· Write technical documents and produce related material to assist users.· Evaluate software features and suggest new features. · Invent new workflows and leverage usage of existing features. · Report software problems and escalate customer feedback about features and workflow to R&D.

· Research and Application of Puppetworks motion capture system for character animation using SoftImage.

· Designing Cover Pages for Product Marketing Catalogues, New Product Advisories & Promotional Specials, using Various Software Packages.· Digital Photography of Products for Product Marketing Catalogues. · Image Editing using Adobe Photoshop.