Jason Katz Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

New York City Metropolitan Area

• Head of Strategy, New York Office• Lead and develop team of strategists and analysts working on Clients including Google TOA, Coca Cola, Ferrara, CapOne, Newell, Nestle, Hampton Water, Sanofi, Kimberly Clark, intel, Toms of Maine• Created new agency positioning and operating system, “Living CommerceTM,” which reimagines commerce by erasing the lines between Living and Buying • Responsible for cutting edge Business Intelligence tools – POS analytics, Integration with WPP Data Lake, Neuroscience research platform, application of Behavioral Economics into Ways of Working, search analytics to identify new demand spaces, semiotics and linguistics• Developed Digital Commerce service offerings • Responsible for Agency Research • Thought leadership pieces include “How Creepy is too Creepy” proprietary research study and “Using Neuroscience to Trigger Impulse Purchase in Ecommerce.”

Greater New York City Area

Geometry Global is the world’s largest and most international brand activation and shopper marketing agency. We help brands thrive in an Omni Channel world by shaping and changing people’s behavior at Pivotal Moments along the Purchase Decision Journey. With teams in 56 markets, Geometry Global has expertise in physical retail, eCommerce, experiential, branding & design and consultancy. Geometry Global is a WPP company. (NYSE: WPP). www.geometry.com

Greater New York City Area

gen.video is the world's premium marketplace connecting brands and influencers with the purpose of creating content to drive commerce and social proof. We were the first company in the world to enable & invite consumers to make video-based product reviews and we remain the leader in authentic user generated video about products. We work with leading brands and retailers to deliver compelling video solutions that support product researchers and consumers in the buying process. Our products deliver increased conversion, higher clickthrough in ads and greater user engagement & loyalty.

Connecticut

Expertise in Ecommerce/Etailing, Shopper Marketing, Social Media, Video Content, Influencer Marketing, Digital Innovation.Areas of focus: Annual Planning; Shopper Marketing Planning; Social, Shopper and Ecommerce planning, Insights & ROI studies, execution/project management; organizational readiness/training and best practice development.Experienced in CPG, Consumer Electronics, Health & Beauty, Food/Bev and Not for Profit

• Developed and Implemented Core Agency Values, Vision and Mission statement• Secured incremental funding to accelerate growth of Digital Division• Hired, developed and mentored team of 50 – team grew from 3 employees in 2013• Created unique, sustainable point of difference for the Agency and built out full service Social Media, Influencer, Mobile, Web, Media, Analytics, Digital Shopper Marketing and Ecommerce service offerings • Responsible for agency culture and innovation pipeline• Innovations brought to market Tribe113 Influencer Network, ShoppergraphicsTM, Social ShelfTM, Digital Retail Innovation Center, Digital Impact on Retail Sales studies and Omni-channel consulting• P&L and business plan responsibility• Responsible for Account, Creative, Production staffing• Established relationships and advisor to CEOs, CMOs VP Sales, VP of Marketing at top brands • Raised thousands of dollars for various charities via culture building events

MRET1-CE8264/20122/e-tailing-managing-building-and-developing-e-commerce-sales-environments

et• Launched new company, Etailing Solutions – the first full service agency solely focused on optimizing sales and marketing ecommerce initiatives CPG brands• Responsible for P&L and business plan development• Created suite of service offerings including: Consulting, Analytics and Digital Merchandising • Founded the Center For Ecommerce Excellence generating revenue from conferences, membership portal & industry reports• Hired senior level team of ecommerce industry thought leaders • Developed and implemented ecommerce sales and marketing plans for CPG Manufacturers and Retailers including: Mars, Clorox, Energizer, Reckitt Benckiser, Barilla, Kellogg’s, Unilever and Peapod• Built agency credentials through publishing industry white papers and via speaking engagements

• Launched Catapult’s Digital department with full service capabilities (Websites/Microsites, eCRM, Social Media, Mobile)• Hired and developed staff including: account, creative, production and tech.• Launched and trademarked new industry discipline - Digital Shopper MarketingTM • Developed and Implemented digital and mobile plans for top brands including: Mars Petfood, Kellogg’s, Kraft, Del Monte, Reckitt Benckiser, Novartis, Pharmavite, Perdue, Rosemount and Subway• Spearheaded agency off and online integration, including cross-training and 360 degree planning