Jenna Packard Email & Phone Number

Colorado, United States

Dallas, Texas, Us

Collaborate with clients to define success and transform their personalization and testing goals into actionable roadmaps, ensuring maximum value and maturity from the Monetate platform while delivering measurable outcomes and accelerating customer experience improvements.Spearheaded the growth and development of the strategy consulting practice by coaching and mentoring team members, fostering a culture of collaboration and innovation, and empowering consultants to deliver exceptional client value and drive CX maturity.Foster deep client relationships by inspiring decisive actions, delivering impactful, data-driven personalization and testing solutions, and aligning strategies with client needs to drive retention, ROI, and long-term growth.Provide actionable data and insights to clients, showcasing the tangible value of strategic consulting, and lead workshops and training sessions to empower teams and highlight the importance of advanced personalization and testing strategies.

Boston, Massachusetts, Us

Develop and Implement Comprehensive Marketing Strategies: Lead the creation and execution of integrated marketing strategies that align with the company’s digital transformation goals, driving brand awareness, customer engagement, and revenue growth on a global scale.Develop and implement customer experience strategies: Leverage advanced marketing technologies to create a unified and seamless brand experience. Ensuring every user interaction across various digital platforms is consistent and engaging, enhancing overall brand perception and fostering stronger connections with the target audience. Oversee Marketing Technology Stack: Manage and optimize the company’s MarTech stack, ensuring seamless integration and utilization of tools such as CRM, marketing automation platforms, and analytics software to enhance marketing efficiency and effectiveness.Data-Driven Decision Making: Utilize advanced data analytics and insights to inform marketing strategies, track performance metrics, and continuously refine campaigns to maximize ROI and achieve business objectives.Cross-Functional Collaboration: Partner with global teams, including Sales, Product, and IT, to align marketing initiatives with business objectives, support product launches, and ensure a consistent and impactful customer experience across all digital touchpoints.

Boston, Massachusetts, Us

Lead Strategic Planning and Solution Design: Develop and implement comprehensive MarTech strategies tailored to client needs, ensuring alignment with business objectives and driving digital transformation initiatives.Provide Expert Consultation: Serve as a trusted advisor to clients, offering insights and recommendations on MarTech solutions, best practices, and emerging technologies to optimize marketing performance and customer engagement.Oversee Project Implementation: Manage end-to-end MarTech project lifecycles, from initial scoping and solution architecture to deployment and ongoing optimization, ensuring timely and successful delivery.Foster Cross-Functional Collaboration: Work closely with internal teams, including Sales, Product, and IT, to integrate MarTech solutions seamlessly, support product development, and enhance overall client satisfaction and business outcomes.

Indianapolis, Indiana, Us

Lead Strategic Planning and Solution Design: Develop and implement comprehensive MarTech strategies tailored to client needs, ensuring alignment with business objectives and driving digital transformation initiatives.Provide Expert Consultation: Serve as a trusted advisor to clients, offering insights and recommendations on MarTech solutions, best practices, and emerging technologies to optimize marketing performance and customer engagement.Oversee Project Implementation: Manage end-to-end MarTech project lifecycles, from initial scoping and solution architecture to deployment and ongoing optimization, ensuring timely and successful delivery.Foster Cross-Functional Collaboration: Work closely with internal teams, including Sales, Product, and IT, to integrate MarTech solutions seamlessly, support product development, and enhance overall client satisfaction and business outcomes.Marketing Consultant Team Management: Implement streamlined resource allocation and management systems, fostering a culture of growth and innovation within the team to enhance overall performance and drive consulting practice success.Develop and implement customer experience strategies & tech roadmaps: Leverage advanced marketing technologies to create a unified and seamless brand experience. Ensuring every user interaction across various digital platforms is consistent and engaging, enhancing overall brand perception and fostering stronger connections with the target audience.

Indianapolis, Indiana, Us

Indianapolis, Indiana, Us

Lead and Optimize Digital Campaigns: Oversee the end-to-end planning, execution, and optimization of advertising campaigns across various channels, focusing on efficient budget management to maximize growth and ROI.Drive SEM and SMM Initiatives: Expand digital presence and audience engagement through comprehensive Search Engine Marketing (SEM) and Social Media Marketing (SMM) strategies, aligning with product marketing objectives.Manage Digital Marketing Team: Implement streamlined project delegation and management systems, fostering a culture of growth and innovation within the team to enhance overall performance and drive product marketing success.Enhance Brand Visibility and Conversion Rates: Develop and execute impactful online marketing communication strategies, optimize user experience with custom landing pages, and utilize Google tools for monitoring and improving campaign performance, ultimately driving brand visibility and growth.

Denver, Co, Us

Plan and Optimize Digital Campaigns: Manage pay-per-click ad campaigns, oversee SEO and SMM initiatives, and handle marketing budgets over $3M annually, ensuring effective allocation and resource utilization.Lead Digital Marketing Team: Direct and manage the Digital Marketing team, including project delegation, hiring, and training, to foster growth and ensure successful campaign execution.Enhance Online Marketing Strategies: Develop and implement comprehensive online marketing communication strategies, create custom landing pages for conversion optimization, and monitor campaign performance using Google tools.Represent and Promote the Agency: Foster brand visibility by representing the company at networking events and conferences, manage digital presence through online media relations, and generate performance reports to evaluate campaign effectiveness.

Denver, Co, Us

Ft. Collins, Co, Us

- Liaising with clients, vendors and agency staff by maintaining regular contact with all, ensuring all communication flows effectively.- Manage Search Engine Marketing (SEO) and Social Media Marketing (SMM)- Manage projects from conception to completion, under strict and tight deadlines - Develop marketing plans, proposals and budgets for clients and gaining approval on all- Presenting campaign ideas, proofs and budgets to clients- Brainstorming with clients and agency staff about the details of campaigns- Handle approval, modification process with clients and correctly getting that message to creative team- Generate Purchase orders and submital of artwork to vendors- Manage various vendors throughout the US and Internationally- Manage event coordination (event sponsorship, brand swag purchasing, shipment of items to event locations nationally, etc.)- Handling budgets, managing campaign costs and invoicing clients- Manage Marketing, Social Media and Copy writing interns- Evaluating the effectiveness of campaigns through various reporting and analytics- Manage media relations and communications strategies (traditional and digital)

- Coordinate all marketing, advertising and public relation efforts- General Office management- Manage media relations and communications strategies (traditional and digital)- Manage various vendors throughout the US and Internationally- Manage all branding efforts, purchasing of branded promotional products- Liaison between executives, coders, designers, programmers for design, website, print materials,etc.- Manage Salesforce.com database (and integration with Hubspot)- Create E-mail templates, send e-mail blasts to database- Creative team member helping develop creative materials (design, copy, etc.)- Manage all social media accounts- Generate and review reports on leads, lead intelligence, website and email analytics, PPC campaigns, etc. - Manage Search Engine Optimization efforts- Online brand management through content moderation and customer service

- Project Management of online and traditional marketing and advertising- Liaising with clients, vendors and agency staff by maintaining regular contact with all, ensuring all communication flows effectively.- Invoicing and billing assistance- Search Engine Optimization by promoting and generate traffic. - Generate various types of copy, including press releases, website content,- Manage vendors, freelance writers, designers- Generate creative concepts for sites and online marketing efforts. - Develop advertising and marketing campaigns- Market research, and online marketing research for best practices- Generate Graphics for websites, banner ads, letter head, press releases, etc. - Manage media relations and communications strategies (traditional and digital)- General office management, assist VP of business development, assist CEO- Generate reports for tracking, SEO and Analytics- Attend weekly networking meetings to bring in new business, and connections- Online brand management through content moderation and customer service

- Create and implement updates to the website and facebook- Assist in managing over 1,000 chapters nationally- Assist in managing volunteers- Produce, edit and design copy for biannual publication- Write and edit feature stories, press releases for St. Jude children's Research hospital, national media and local media. - Create and design brochures, fliers and other marketing tools to post on ESA website for members to use for their events locally- Develop facebook applications, gifts- Generate and implement ideas on how to gain new members, and new chapters across the nation- Administer general office duties such as data entry, organization, sending announcements/reminders to clients, answering phone and email, scanning, copying, mail merges, office maintenance

Denver, Co, Us

- Write, distribute and handle all media relations for each game and any news regarding team- Design ads, programs, registration forms and all other collateral materials- Develop Marketing campaigns to promote programs, attendance and memberships- Generate sales of youth membership at public events. - Coordinate events (registration, check-in, payments, etc.) - Events include player appearances, practices, gym class participation, youth team try-outs, adult sporting tournaments, sporting camps- Assist in management of each event/player appearance- Write, distribute and handle all media relations for each game and any news regarding teams. - Design ads, programs, registration forms and all other collateral materials- Handle membership corespondents through phone, email, social media with members/parents

- Design, produce, apply, assemble signs, banners, logos, stickers, window graphics and vehicle graphics. - Manage general office duties and customer service including, recording customer orders scheduling installations, via e-mail, phone or in person, - Generate sales and upgrades- Regular bookkeeping, credit card entry and billing