As a Marketing Manager, my role involves developing and implementing comprehensive marketing strategies across multiple brands and channels, strategizing social media efforts, collaborating with PR and design teams, and analyzing campaign performance to provide data-driven insights that drive consumer growth and enhance brand identity.- Develop and execute data-driven, multi-channel marketing strategies, resulting in listener engagement and brand visibility across all assigned brands- Conduct in-depth consumer behavior analysis to refine audience segmentation and targeting, leading to conversion rates above 160% for paid ads and more effective acquisition and retention strategies.-Strategically write place audio promotions across key platforms, resulting increased in listener engagement and contributing to an increase in downloads across all shows and driving podcast subscriber growth- Manage cross-functional collaboration with various vendors, including PR agencies and in-house design teams, to secure press coverage and develop cohesive brand identities, driving successful launches and fostering overall brand growth

As a Marketing Coordinator, I supported the execution of marketing campaigns by conducting market research, creating promotional assets, coordinating project deliverables, writing compelling copy for various media, and implementing processes to track initiatives, ensuring seamless collaboration between internal and external teams while identifying opportunities for growth for data analytics and in the advertising space.-Successfully supported the execution of marketing campaigns, resulting in an increase in overall campaign effectiveness through timely coordination and communication - Conducted comprehensive market research to identify new marketing opportunities, leading to the development of targeted promotional materials that enhanced audience engagement- Implemented efficient processes for tracking deadlines and tasks for marketing initiatives, improving project delivery timelines and ensuring seamless collaboration across internal and external teams- Streamlined the management of marketing-related inboxes, effectively vetting PR inquiries and distributing communications, which enhanced response times and improved bother internal stakeholder and fan satisfaction

As a Senior Social Connection and Innovations Marketer at Best Buy, I managed social media and community engagement efforts to enhance brand loyalty and customer connection, led a high-performing team to uphold brand integrity, and developed measurement methods to track consumer engagement and brand awareness, ultimately contributing to overall sales success while mitigating brand risk through proactive social monitoring.-Spearheaded the development of measurement methods to track consumer engagement, brand awareness, and brand love, resulting in actionable insights that contributed to a significant increase in overall sales.- Enhanced brand reputation by creating and managing public-facing content that strengthened customer connections, positioning Best Buy as a trusted retailer in the community.- Mitigated brand risk through proactive social monitoring and timely responses, ensuring effective brand reputation management and reducing potential negative impacts.- Directed a quality team to maintain adherence to brand standards, achieving a consistent brand image and seamless customer experience across all marketing channels.

As a Front End Supervisor at Best Buy, I effectively coached and trained a diverse team of employees, managed scheduling within labor budgets, resolved customer escalations, recruited top talent, and ensured adherence to human resource standards while fostering strong relationships among team members from varying backgrounds.- Executed company strategies for front-of-store operations, leading to a 20% increase in customer satisfaction scores through improved service delivery and team performance- Developed and implemented effective coaching programs for operations employees, resulting in an increase in team productivity and enhanced collaboration across departments- Streamlined daily operational processes, including the handling of deposits and payroll, which improved efficiency and reduced processing errors - Fostered a positive work environment by conducting regular one-on-one check-ins with employees, which led to an increase in team morale and engagement levels

As a Back Office Lead at Best Buy, I focused on coaching and developing individuals and teams to achieve performance metrics and behavioral goals, while also providing support in hiring tasks, managing daily deposits, and addressing customer complaints and internal accountability issues.-Oversaw all store HR practices and compliance processes, ensuring adherence to company standards and enhancing operational efficiency, which resulted in a 15% improvement in overall employee satisfaction scores.-Successfully managed the entire hiring and termination process, from talent attraction to exit interviews, leading to a 20% reduction in turnover rates through effective onboarding and talent development initiatives.-Analyzed human resources metrics, including turnover ratio and time to hire, providing actionable insights that streamlined recruitment processes and reduced hiring costs by 10%.-Maintained a structured coaching rhythm for operations employees through individualized monthly one-on-ones and weekly check-ins, significantly improving performance and employee engagement across the team.

As a Media Intern for the English Department at Indiana University Purdue University Indianapolis, I wrote and updated content for various social media platforms, designed promotional materials, and collaborated with university staff and students to achieve a range of departmental goals.