Jessica Camp

Jessica Camp Email and Phone Number

Director of Marketing at Cox Automotive Inc. @ Cox Automotive Inc.
atlanta, georgia, united states
Jessica Camp's Location
Atlanta, Georgia, United States, United States
Jessica Camp's Contact Details
About Jessica Camp

I am a driven marketing professional with 15 years’ experience, holding increasing levels of responsibility with focus in developing targeted marketing strategies and brand development. I have a passion for storytelling and turning data into actionable insights. I am methodical in my strategic approach; my process is grounded in leveraging data to segment and target audiences to communicate relevant messages in the most efficient manner to drive sales. My experience includes marketing strategy, brand management, customer acquisition, e-commerce and interconnected retail strategies for both Fortune 100 and emerging companies. I possess a strong reputation for leading successful teams that are results oriented. I foster an environment for creative and strategic thinking that drive problem solving that has proven revenue generation and profitable growth.

Jessica Camp's Current Company Details
Cox Automotive Inc.

Cox Automotive Inc.

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Director of Marketing at Cox Automotive Inc.
atlanta, georgia, united states
Website:
coxautoinc.com
Employees:
6330
Jessica Camp Work Experience Details
  • Cox Automotive Inc.
    Director Of Marketing
    Cox Automotive Inc. Oct 2019 - Present
    Atlanta, Ga
    Lead client marketing and sales enablement strategy for multiple brands under the Cox Automotive umbrella. Develop strategies to deliver on the revenue goals of the business, execute demand generation strategies, drive product penetration and conversion, and maintain client retention. Lead a multi-level team focusing on Content Strategy, Product Marketing, Brand Strategy and Sales Enablement.
  • The Home Depot
    Senior Manager, Marketing Strategy
    The Home Depot Aug 2016 - Oct 2019
    Atlanta, Ga
    Responsible for developing positioning and marketing strategy for both retail and e-commerce for multiple departments within The Home Depot. Oversee a team four direct reports, ensuring strong tactical execution and integration to drive sales and increase demand. Collaborate with executive leadership to define departmental KPI goals in order to achieve broader company priorities. Provide executive leadership with marketing recommendations on annually planning, company promotional events, brand management and product launches. Collaborate with vendors to identify opportunities for partnerships that drive marketing efficiencies and drive sales. Analyze consumer data to create a targeted messaging approach to drive sales and online traffic.
  • The Home Depot
    Manager, Marketing Strategy
    The Home Depot Oct 2014 - Aug 2016
    Atlanta, Ga
    Served as the liaison between merchandising leaders and marketing cross-functional departments. Managed annual marketing activity including company promotional events, vendor marketing campaigns, and product launches. Lead cross-functional marketing teams to ensure strong alignment and execution of marketing campaigns; including creative, CRM, public relations, consumer insights & analytics, media, SEM/SEO, e-commerce, finance, in-store environment & signage.
  • The Home Depot
    Manager, National Advertising And Brand Strategy
    The Home Depot Nov 2012 - Oct 2014
    Atlanta, Ga
    Managed the National messaging strategy and creative production of National broadcast TV and radio (both general market and Hispanic market). Collaborated with Marketing department to determine product strategies, while aligning organizational priorities to create sales driving and engaging advertising. Monitored and analyzed research and competitive data to ensure creative was as relevant and engaging as possible. Communicated all messaging and creative strategies to Executive Leadership. Managed multiple advertising agencies and projects while delivering the highest quality strategic work on deadline. Evaluated and negotiated production bids and cost estimates from agency and vendor partners.
  • Kbs+ Atlanta (Trend Influence/Media Kitchen)
    Account Supervisor
    Kbs+ Atlanta (Trend Influence/Media Kitchen) Oct 2008 - Nov 2012
    Manage multiple client accounts serving as the primary liaison between agency teams, clients and vendors. Collaborate with senior level clients to define advertising and media objectives; guide agency teams in the development of fully integrated multimedia campaigns in line with strategy, objectives and budget. Maintain focus on brand strategy and goals while managing daily account operations, including budget management, revenue and profit projections, account billing and project management. Manage agency social strategy, create editorial content to engage social communities and define the agency voice.
  • Performance Plus Marketing
    Senior Account Manager
    Performance Plus Marketing Sep 2007 - Oct 2008
    Atlanta, Ga
    Managed account team on corporate and regional promotions for all Mohawk brands. Participate in the development of marketing objectives, strategies and validation techniques for promotional planning. Evaluate and analyze regional and corporate promotion results.Participate in developing overall revenue strategies, account planning and business processes for the Mohawk account.
  • Bbdo Atlanta
    Account Executive
    Bbdo Atlanta Apr 2006 - Sep 2007
    Atlanta, Ga
    Managed national brand campaign for consumer business as lead creative agency for Dell. Oversee production of consumer TV, radio and print. Managed global coordination of creative assets among agency partners. Conducted focus groups and segmentation studies to align messaging within the core consumer targets. Managed budget in excess of $3 million for broadcast production, print, online and retail.
  • Jwt Atlanta
    Assistant Account Executive
    Jwt Atlanta Jan 2005 - Apr 2006
    Managed broadcast, print and out-of-home advertising for 55+ Domino’s Pizza Co-ops to ensure the development, communication and execution of marketing, advertising, and promotional plans. Developed and managed marketing plans, co-op budgets, media plans, meeting decks, market profiles, and promotional offers. Provided weekly sales analysis identifying trends based on product and value offers. Managed traffic and production of TV, print and radio for individual DMAs.

Jessica Camp Skills

Integrated Marketing Advertising Media Planning Digital Marketing Social Media Account Management Creative Direction Marketing Marketing Strategy Brand Architecture Marketing Communications Public Relations Digital Strategy Social Media Marketing Seo New Media Facebook Interactive Marketing Online Advertising Strategic Brand Positioning Blogging Brand Management Local Marketing Franchise Consulting Fast Food Social Networking Client Services Relationship Marketing Digital Media Creative Development Local Store Marketing Technology Education Twitter Superior Client Service Marketing Analytics Customer Relationship Management Customer Acquisition Strategic Planning Business Strategy Influencer Marketing Sales Enablement Lead Generation Team Management Team Leadership Customer Insight Budget Management Segmentation Hispanic Market Strategic Thinking

Jessica Camp Education Details

Frequently Asked Questions about Jessica Camp

What company does Jessica Camp work for?

Jessica Camp works for Cox Automotive Inc.

What is Jessica Camp's role at the current company?

Jessica Camp's current role is Director of Marketing at Cox Automotive Inc..

What is Jessica Camp's email address?

Jessica Camp's email address is al****@****hoo.com

What is Jessica Camp's direct phone number?

Jessica Camp's direct phone number is +140489*****

What schools did Jessica Camp attend?

Jessica Camp attended University Of Florida.

What are some of Jessica Camp's interests?

Jessica Camp has interest in Children, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture.

What skills is Jessica Camp known for?

Jessica Camp has skills like Integrated Marketing, Advertising, Media Planning, Digital Marketing, Social Media, Account Management, Creative Direction, Marketing, Marketing Strategy, Brand Architecture, Marketing Communications, Public Relations.

Who are Jessica Camp's colleagues?

Jessica Camp's colleagues are Nicole Morey, Maximilian Specht, Rachel Flores, Mike Bui, Sean Tan, Hans Karl, Vivian Medina.

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