John Schulte Email & Phone Number

Spring, Texas, United States

Elastomers & Resins, Synthetic base stocks

Houston, Texas, United States

Polypropylene, Vistamaxx, Adhesives (PVA)

Spring, Texas

Butyl, Basic chemicals

Spring, Texas

Butyl, IntermediatesMcKinley Marketing PartnersSupported three Global Business Units: Specialty Elastomers &Butyl, Intermediates, and Adhesion Industry BusinessUtilizing the messaging methodology I developed, created key message for Butyl Pharma businessHighly productive, quickly transitioned into and assumed full responsibilities of global marketing communications roleA versatile and experienced team member, comfortable and effective in engaging with Global Business Unit at all levelsThrough careful planning and influential communication, successfully gained the support of corporate Public & Governmental Affairs for inclusion of the Cooper Standard award story for Inside ExxonMobilSuccessfully executed the National Tire Safety Week event, garnering recognition and appreciation from the Butyl Global Market Development Manager and Senior Environment, Regulatory & Socioeconomic ConsultantWrote and managed the ExxsolTM hexane web content to ensure message veracity and brand valueThrough cross-functional and cross regional project management, executed and delivered (several weeks ahead of schedule) the Americas and European Grade slate brochures for AIBWorking closely with several GBU stakeholders at multiple levels of management and expertise, developed and executed eight presentations in support of the Butyl Road Show

The Woodlands, Texas

Created key marketing message development platform for business, product and service offerings. Adopted as SOP, was instrumental in defining the Deepwater, Well Service Additives and Unconventional Shale businesses.Developed a go-to market strategy for the Eagle Ford business through series of workshops and meetings with Sales and Technology teams Through budget management, exhibited cost control and maximized investment value of elite global agencies: advertising, marketing, event, PR/Media.Developed comprehensive and sustainable strategic program to improve overall safety in the global business. Resulted in 2+ years of No Lost Time Accidents Led all company business units in the implementation of the new corporate brand for Oil, Refinery and Mining business lines, globally Increased brand awareness and generated unprecedented sales opportunities with top tier target customers with premier grand opening event of the business headquarters With cross functional team, developed strategic plan for deployment of business-critical communication system worldwideIncreased perceived business innovation with The Innovator publication for Clariant Oil Services. Award winning publication promotes technology, process and human innovation- Member, Oil Services Commercialization Council- Communications Lead, Local Emergency Management Team - Member, Global Online Communications Strategy Committee

Developed and executed annual marketing strategic plan which improved sales and increased brand awareness of four companies: Compressor Parts & Repair, Pipeline Services, Training & Technical Services, Pure Process SystemsImproved perceived value of corporate brand. Researched, developed and deployed new corporate brand structure and realignment:“One–Company, One–Brand”: An in-depth look at the company’s 45-year history and the accumulation of five subsidiaries, each with its unique identity. Goal: Unify corporate message and present with a singular image to position CECO for greatest success.“Brand Forward”: Initiative to project the brand in front of the company, leading the way to new opportunities through positive brand recognition—paving the way into new market segments and laying the groundwork for new sales opportunitiesDeveloped digital marketing strategy and deployed new website and social media. Achieved high rate of success on website through visual and content redevelopment and implementation of Search Engine Optimization (SEO)Working closely with the sales team, developed coordinated sales/marketing support process to improve sales experience Efficiently managed marketing budget, controlling costs while maximizing value of spend

Effectively re-positioned a large industrial company in the thermal spraying industry by presenting the company as a high-tech, robotic manufacturing plant with sophisticated and highly skilled professionals, processes, and capabilities Conceptualized and developed sophisticated online configuration tool for Fortune 500 high tech computer firm in Houston. The tool was created to allow ISVs across the globe to easily access pre-approved marketing resources and put together, on the fly, a complete go-to-market campaign report Produced an award-winning web-based training module for large, Houston based computer firm. This tool was designed to educate the student on how to properly cool a data-center Designed, managed and produced series of deliverables in support of the distribution channel for large national air conditioning/heating company. Deliverables included traditional print and an online inventory management systemDesigned and produced: marketing strategies, brand campaigns and associated deliverables for a variety of industries, including energy, human resources and high tech

Technical Team Leader for the Mobile Industry Analyst Council interactive presentation. Responsible for video development, sound editing, programming and productionProject Manager for the Compaq Armada Interactive Presentation and animation. Instrumental in the creative development and overall production of this comprehensive multimedia project. Project incorporated 3D modeling, Flash animation, After Effects animation and complex programmingProlific creative designer responsible for the development of multiple partnership collateral, including box packages, direct mail, brochures, posters, and various sales support materials

Responsible for the development of print advertising and marketing collateral. Produced customer proposals providing new structure renderings with proposed enhancements and signage options.

Certificate Of Completion, Leadership

Certificate Of Completion, Crisis/Emergency/Disaster Management

Certificate Of Completion, Media Management

Bachelor Of Fine Arts, Commercial Art

Karate, Cho Dan