John White Email & Phone Number

Greater Chicago Area

Evanston, Il

Greater Chicago Area

Worked with public, private and charter schools throughout Illinois, Wisconsin, Michigan and Minnesota to launch newly dedicated blended learning classrooms. Met with national thought-leaders in education reform to develop funding and implementation strategies for large and small schools

Greater Chicago Area

* Assisting in forming and managing the marketing vision for specific curriculum-based product lines; liaison with national marketing staff to implement state- or region-specific marketing plans related to campaigns, collateral, and conferences.* Communicate changing educational trends, competitive product information, and customers’ needs from the field to internal groups, including the national product managers and product development.* Identify funding sources and potential partners and usage models that support customer needs and offer sound financial benefits to the company and the customer* Develop and implement strategically-targeted marketing plans; and act as the liaison with the national marketing department to ensure timely, successful campaigns and collateral* Plan the necessary budgeting of resources to effectively design and successfully implement the strategies planned with an acceptable level of profit and return on investment

Created and delivered successful sales presentations for Social Studies and Technology products for a leading 6-12 educational publisher.Trained high school and middle school teachers and administrators on usage of technology components included in their textbook purchases.

Technology Marketing Director for 6-12 publishing company