Jon Rast Email & Phone Number

Brooklyn, New York, United States

Leading Moment's Marketing & Ops Team within Patreon (acquired 2023)

Brooklyn, New York, United States

• Lead marketing strategy and operations for 200+ livestream events across creator verticals including: Tame Impala, Panic! At The Disco, Bryson Tiller, Zedd, Bill Burr, Whitney Cummings, Dane Cook, Matt Rife, Always.
• Oversee marketing requirements and execution for Moment contracts across creator verticals
• Developed our Marketing & Operations playbook and training guides across creator verticals and mar-tech platforms
• Manage the mar-tech stack and vendors: Budgeting, triaging systems, contracting new tech partners
• Collaborate with Product and Growth Teams to assess acquisition and retention challenges and align product-led solutions
• Responsible for processing settlements and PRO reporting

Brooklyn, New York, United States

• Developed and owned a 360 marketing strategy across website, email, paid, blog, social, and partner marketing channels
• Managed CRM operations and automations in Active Campaign to streamline sales and marketing activities, nurture leads, and facilitate handoff between marketing and sales
• Built outbound email campaigns in PersistIQ to automate outreach and A/B test communication strategies
• Built and maintained the QBIX Wix website and WordPress blog, optimizing landing pages, customer journeys, and updating case studies
• Liaised with Workday Channel Marketing team to implement partner campaigns, submit RFPs, and handle invoicing
• Tested and optimize LinkedIn Ads to drive webinar attendance and generate leads

Brooklyn, New York, United States

• Advised on artist outreach strategy and technology adoption, increasing number of artists contacted 15x and saving 12+ hours/week on manual outreach tasks
• Coordinated meetings with artists and artist managers to schedule release campaigns and get user feedback
• Coordinated partnership with Solo.to to leverage their 10k+ artist audience and offer our users an upgraded plan
• Used Instrumental A&R tool to discover qualified independent artists and coordinate outreach touchpoints
• Designed Instagram Story templates, one-sheets, and bespoke marketing assets to help foster product education and promote shareable content

Greater New York City Area

• Managed 20+ client accounts, providing marketing campaign support and reporting to ensure customer success
• Managed and negotiated for CVS’s biggest influencer campaign, leading to 85% profit margin for our given budget
• Advised clients on digital marketing strategy, content marketing best practices, and industry news
• Championed client needs and KPIs through internal product suggestions and campaign alignment
• Built out customer success knowledge database to scale team resources and save time

Santa Clara, California

• Established relations and liaised with 20+ Bay Area promoters (Live Nation, AEG-Goldenvoice, Another Planet Entertainment) to secure tickets for giveaway camapigns
• Proposed and executed ticket giveaway campaigns for 100+ regional concerts and music festivals
• Created content strategy and editorial calendar, increasing organic social media channel following 260%
• Booked talent, secured permits, and ran operations for KSCU’s quarterly concert series: Forge Sessions
• Coordinated interview video projects with 12 notable artists in 4 countries
• Produced and edited our station’s first interview video series: Think Fast

San Francisco Bay Area

• Ran digital marketing campaigns for Goldenvoice events over KSCU social channel for 30+ events
• Helped promote Blurry Vision Festival through tabling, merch distribution, and digital promotions to increase college demographic awareness of the event
• Plan promotional merchandise strategy with Goldenvoice team for festivals
• Act as overall liaison between campus and Goldenvoice San Francisco team

Barcelona Area, Spain

• Scheduled daily posts across 3 social media channels and tracked engagement through UTMs and Google Analytics dashboards to assess ongoing content strategy
• Learned Hootsuite and CRM automation tools to streamline marketing workflow
• Managed email drip campaigns in Salesforce Pardot to optimize consumer touch points
• Implemented SEO best practices across all website posts and web pages to increase ranking
• Partnered with influencers in the sales industry to launch our Women in Sales interview series
• Helped write 50+ press releases, blogs, and articles in WordPress to drive inbound engagement

Greater New York City Area

• Designed web banners for Jim Gaffigan, new logo concepts, and other assets for digital marketing campaigns in Adobe Illustrator
• Strategized retail marketing locations for 10+ Sony and Warner Music Group touring artists
• Brainstormed brand activations for 5 Sony and Warner Music Group artist campaigns
• Handled physical distribution to college radio stations across the US for The Syndicate’s Radio Promotions team
• Provided overall administrative support to the Marketing and Radio Promotions teams
• Managed data entry for the radio department’s weekly charting activities

Alumni Association, Santa Clara University

• Supported the AVP of Alumni Relations with all video, media, and graphic needs
• Produced, edited, and quality tested 20+ videos in Final Cut Pro X for prestigious alumni events and alumni marketing campaigns
• Scheduled weekly meetings with campus directors for project proposals
• Liaised with alumni and media services to coordinate video shoots and necessary equipment

Portland, Oregon

• Coordinated setup for 50+ sports tournaments
• Kept track of facility food, beverage, and supplies inventory
• Recorded and confirmed guest reservations and memberships
• Assisted manager with tournament logistics and customer relations

Bachelor’S Degree, Marketing

Product Management

High School Diploma

Activities and Societies: