Kayla Smith Email & Phone Number

Nashville, Tennessee, United States

Atlanta Metropolitan Area

Support PR needs of Jackson Spalding Clients. Assist in areas including copywriting, research, communication, media relations and community engagement for fortune 500 companies like Delta Air Lines. Helped create key brand messaging for a nonprofit client that needed assistance with its brand identity.

Cleveland, Tennessee, United States

Edit all articles to adhere to the publication's brand and styleLead staff of 9 editors, photographers and designer towards strict editorial deadlines Write content for publication; hire and train new staffSign off on all social media and marketing material to maintain the publication's brandPlan and lead events: weekly staff meetings, staff retreat and promotional events for the magazine Assist with managing budget for publicationBrand Manager for publication: oversee all aspects of the Vindagua Magazine brand & develop initiatives to increase brand awareness & affinity

Cleveland, Tennessee, United States

Strategize story ideas for 12 feature articles that connect with the issue themeCollaborate with graphic designers and photographers to strategize visuals for 12 feature articles Manage a team of 3 writers and edit their articles Provide constructive feedback to my team of writers Participate in set-up and takedown of pop up shop events for our brand, pitch our brand to potential customers

Atlanta, Georgia, United States

TikTok Content Creation & grew followers by 38% Copywriting for LinkedIn, Instagram Stories, TikTok, & Twitter Strategized & Executed Shot List for Social Content Creation at product photoshoot Created Social Content Calendar for LinkedIn Researched likeminded brands for potential brand partnerships Researched likeminded influencers for potential brand partnershipsCollaborated with 4 other interns on cross-functional research project for Greenlight Community management with audience across social channels (Instagram, TikTok, Twitter)

Atlanta, Georgia, United States

Copywrite and edit website copy & email marketing campaigns Strategize and produce product photoshoot Content creation for Social Media- Instagram & PinterestEstablished partnerships with local networking events which increased brand exposure with 25+ other brands Organized setup and sales at eventsEstablished relationships with potential local print shops to reduce operational costs Assist in SEO for online productsAnalyze e-commerce analytics and provide recommendations to improve website and future products

1120 N Ocoee St Cleveland Tn

Assist professors with Zoom while navigating hybrid classes.

Cleveland, Tennessee, United States

Organized class administration tasks, assisted in grading tests and major assignments for 27-62 students Brainstormed ideas to improve class engagement and efficiency – Developed and maintained google form & spreadsheets to track attendance records and covid-19 seating chartManaged communications with students about course content via multiple platforms (email, remind 101, Groupme)

Bachelor Of Arts - Ba, Public Relations

4.1

Activities and Societies: Choir, NHS Tutor, leadership team for FLOOD (service organization)