Kristina Johnson Email & Phone Number

Minneapolis, Minnesota, United States

Minneapolis, Minnesota, United States

Minneapolis, Minnesota, United States

Partner with analytics teams, and a Squad Lead, to drive new customer acquisition and retention through the development of customer strategy plans. From the customer strategies that are defined, develop detailed test briefs for A/B testing campaigns across marketing channels. Continuously fill the testing backlog with hypotheses from cross-functional.

Menomonee Falls, WI

Collaborate with a Squad Lead to develop campaign strategies specific to new customers. Work with 10+ cross-functional teams to coordinate A/B testing campaigns and document the details of the campaigns in test briefs. Communicate the testing concepts and strategies with creative and development partners to ensure the successful launch of campaigns. Work.

Menomonee Falls, WI

Communicate with 20+ teams throughout Kohl's to strategize, plan, and launch hundreds of tests across kohls.com. Identify primary and secondary success metrics for hundreds of test hypotheses. Compile test results and key insights to share with executive leadership, as well as cross-functional partners, during business reviews and meetings.- Utilize Adobe.

Menomonee Falls, WI

- Completed a brand analysis for the display marketing team and a women’s apparel performance analysis for Black Friday Week 2015 using Google Analytics, SQL, Excel, and Tableau- Worked on a team to transform a Site Channel Report, containing online sales and metrics, from an Excel Document to a Tableau Workbook which allowed users to quickly find.

Kathryn A. Martin Library

Helped tutor students in UMD's tutoring center, which was voted most outstanding tutoring program in the nation at the national conference of the Association for the Tutoring Profession (ATP). Worked closely with 1 to 3 students per day, for 1 to 2 hours, with Finite Mathematics (Into to Calculus). Successfully completed 30 hours of training in the.