Lauren Schussel Email & Phone Number

Boston, Massachusetts, United States

-Lead communications strategy that connects global employees to the ASICS “Sound Mind, Sound Body” mission. Audit impact to inform direction for future events and content that foster a connected company culture-Develop annual communications plan that positions ASICS as a leading brand and employer in the digital market through engaging content and strategic marketing collaborations-Manage senior leadership communications. Host monthly All Hands meetings for top executives and employees. Introduced leadership podcast-Owner of and storyteller for intranet-Oversee monthly digital newsletter that connects teams with G&A and organizational news. Inform future content through engagement metrics tracking-Chair planning committee for multiple company-wide events. Moderate DE&I panels and speaker series-Manage employee recognition initiatives and rewards platform-Create social media assets and copy, and moderate LinkedIn channel. Maintain content calendar and work with marketing to align campaigns. Track metrics and analyze insights to inform direction of future initiatives

Boston, Massachusetts, United States

-Developed and managed communications initiatives for all C-suite executives and global leadership teams across key functions including Finance, Sales, Human Resources, and IT. Managed all external and internal messaging for the CEO including employee forums, video, email, and LinkedIn. Monitored and reported press coverage and engagement-Managed company social media accounts and created content that promotes news and culture. Achieved a 70% increase in engagement on Instagram and grew LinkedIn audience by 20% to nearly 110,000 followers-Partnered with global team leads on communication strategies and crisis plans. Redesigned cross-functional newsletters, increasing readership by 50% and more than doubling click-through rates-Wrote and managed content for company intranet to drive loyalty and engagement for an international workforce of more than 5,000. Developed DEI campaigns to highlight global observances and regional cultural practices-Led employee recognition program including platform management, awards, incentives, and budget

Boston, Massachusetts, United States

-Developed stories and managed content for external-facing company website, intranet, and social media-Developed and produced internal newsletters and videos-Led and moderated the company’s Global Town Halls throughout AMER, APAC, and EMEA-Streamlined internal communications processes through partnership with global team leads

Plano, Texas, United States

-Led a variety of HR projects while continuing internal communications responsibilities.-Created content for and reorganized company intranet to make it more user-friendly and interactive.-Served as employee liaison for a high volume of Workday and corporate HR inbox activity.-Conducted applicant background checks, handled confidential information, and identified top candidates.

Plano, Texas, United States

-Designed and curated content for social media channels, intranet, and external-facing website. -Created and implemented virtual programs that increased global employee engagement during pandemic.-Produced videos, wrote news stories, and introduced theme days to drive participation and boost morale.-Supported executive presentations, designed and organized slides, conducted research and managed calendars.

New Orleans, Louisiana, United States

-Serve on executive board, direct programming and volunteerism for Tulane’s student-run service dog program.-Create and host in-person and virtual events that drive engagement and inspire the community.-Implement relationship-building strategies that attract student puppy-raisers, improve general body involvement and increase retention.-Liaise with the Tulane Admissions team to create fun-loving puppy content that helps attract prospective students.

New Orleans, Louisiana, United States

-Manage TUSTEP’s Instagram, Facebook, TikTok, and Snapchat accounts to market and create awareness of organization, including daily community management on all channels.-Create original and fun content that features each adorable puppy to increase online and on-campus engagement.-Monitor metrics and identify high-performing user-generated content to repost on owned channels.

Plano, Texas, United States

-Managed reservation system for a high-volume innovative concept restaurant. -Monitored and improved guest experience through frequent walk-throughs and interactions with staff.-Welcomed guests and addressed special requests, concerns, and seating issues in a warm and hospitable manner.

Greater Los Angeles Area

-Interned for the organization whose mission is to advance gender equality in the workplace, foster confidence in girls and promote the collective impact of women creating change.-Supported activities of the executive staff, organized photos and videos, attended brainstorming meetings, offered teenage perspective on programs, and assisted in cultivating ideas for future programs.-Helped pre-teen girls navigate the dramas inherent in middle school and on social media, during and well beyond this internship.

Tenafly, Nj

-Worked as a counselor at Camp Toddle, a summer program for 9 month-old–3 year–old children for two summers.-Led games, arts and crafts, and water play activities. -Worked with parents to ensure a level of comfort that their toddlers were in good hands.