Levi Smith Email & Phone Number

Remote, Us

Somerville, Ma, Us

• Designed and managed over 50 dashboards/700 reports for the global Go-To-Market team to identify ICP leads and reduce follow-up times, track campaign performance and attribution, and measure the health of the marketing funnel for accurate forecasting.• Improved audience list segmentation to drive ICP attendance in field campaigns (20% increase each quarter) and win back unengaged ICP contacts via tailored emails (over 14,000).• Became subject-matter expert for all tools in the marketing tech stack, including admin role for both Salesforce and HubSpot, and acted as first point of communication for new requests and troubleshooting. Developed marketing enablement materials for reduced training time.• Collaborated cross-functionally with marketing, sales, and product analytics teams to deliver nurture workflows for free trials of all product offerings for customers that alerted sales of individual usage for improved messaging and identify optimal cross-sell opportunities.

Boston, Massachusetts, Us

• Implemented HubSpot CRM and CMS systems, resulting in a 20% increase in mass email open rates, 25% reduction in website bounce rate, while improving pipeline reporting and sales activity vibility.• Tracked and reported marketing program metrics across 15 territories and national campaigns, facilitating automatic territory valuation for Sales Team, optimizing lead generation efforts.• Orchestrated events including conferences, user groups, and business review meetings to support business objectives, fostering lead generation, customer feedback, and interdepartmental alignment.• Analyzed data for business reports, including customer satisfaction surveys (NPS +89) and deal win/loss analysis, presented findings to decision makers, and implemented recommendations.

Montréal, Québec, Ca

• Pinpointed activities that created operational bottlenecks, worked with management to resolve.• Utilized technological capital to empower employee moral during routine procedures.• Fostered a high conversion atmosphere by generating individualized sales pitches.• Frequently researched product technical specifications and industry trends.

San Francisco, Ca, Us

• Promoted to L2 due to managerial recognition of effectiveness at customer engagement.• Oversaw register closing, daily shortage prevention and monitoring.• Trained new employees in “Fit” sessions and coordination consulting (~25 sessions).• Maintained inventory and Executed theft reduction strategies leading to recognition for leadership in loss prevention yielding multi-unit decrease in loss-per-day at location.

San Francisco, Ca, Us

• Provided individualized support to customers to generate sales alongside conversion.• Aided with visual merchandising, especially with items that initially had slower sales.• Trained new employees in “Fit” sessions and coordination consulting• Maintained inventory and Executed theft reduction strategies leading to recognition for leadership in loss prevention yielding multi-unit decrease in loss-per-day at location

Bachelor’S Degree, Big Data Analytics & Honors Marketing Double Major, Information Systems Minor

High School Diploma, General Studies