Director, Corporate Marketing & Communications
Glendale, Ca, Us
Reporting to the Chief Marketing Officer, I led the Corporate Marketing team at ServiceTitan, which included events, public relations, and managing brand marketing campaigns. I partnered closely with the Creative and Demand Generation teams to produce industry-leading content campaigns and worked closely with our agency partner to drive our press coverage. My incredible team created and produced our annual conference, Pantheon, which grew 20x in my tenure, and drove massive results in NPS, adoption and new business sales. I also launched our tradeshow and conventions program, which blossomed to over 125+ activations per year.