Madison Yoder Masters Email & Phone Number

United States

Ohio Excels is a nonpartisan coalition of business leaders committed to helping improve education for every student. The organization was created in 2018 on the belief that the unique insights and experiences of business leaders can add meaningful value in discussions among policymakers regarding Ohio’s education and workforce policies. The organization is a respected voice at the Statehouse, bringing an informed business perspective to improve and transform Ohio’s education system.

I'm proud to serve on this committee, which develops professional human trafficking educational tools and awareness guidelines for stakeholders in Ohio to establish unity of information and reporting protocols across the state.

Columbus, Ohio

Star House operates Central Ohio's only drop-in center for youth, ages 14-24, who are experiencing homelessness and connects them with immediate access to safety, basic needs and crucial, stabilizing resources. In addition, Star House jointly owns and operates an affordable housing neighborhood for youth exiting homelessness, ages 18-24, with on-site programs and services. - Manages all of Star House’s communications efforts, including earned, paid and owned media- Responsible for managing and growing Star House’s extensive grant portfolio of over $3.5M- Writes and submits all new and renewing grant and donation proposals as well as interim and final reports- Develops and implements strategies and tactics to increase Star House’s brand visibility, increase its donor and volunteer bases, and reach more youth experiencing homelessness to help them access Star House’s services- Garners national, state and local media attention for Star House’s mission, such as 60 Minutes, 10tv, CBS, etc.- Develops communications plans, materials and toolkits and guides staff on internal communications processes- Manages and updates Star House’s website, team updates, e-blasts, press releases and newsletters to internal and external supporters while overseeing a small communications team- Manages all social media accounts, calendars, plans and advertising and collaborates with media consultants on communications activities and media campaigns - Designs and prepares aesthetically pleasing annual reports, marketing materials, reports and graphics- Tracks grant outcome measures; ensures compliance on all grants; researches new grant opportunities; cultivates meaningful relationships with funders; and monitors news for media mentions and opportunities

Columbus, Ohio

The Thomas B. Fordham Institute advocates for policies that advance educational excellence for all students. - Managed social media strategy and execution by leading digital marketing and paid strategy campaigns for the national and Ohio offices; built a solid social media calendar; developed content for tweets, Facebook posting and Google Ads; and designed and utilized creative infographics and promotional ads- Provided communications support by attending legislative hearings, community events and school visits; coordinated and tracked lawmaker visits to schools; and provided technical assistance to schools on key education issues- Project managed several tasks, including the development of promotional reports videos; created and managed a website; and compiled news stories and legislative updates that were shared via a digital newsletter-Tracked research/analysis, media trends and current legislative/policy proposals to identify angles for op-eds, blogs and radio appearances for Fordham and its strategic partners- Grew Fordham’s influence and maximize readership by analyzing and updating mailing and distribution lists- Evaluated and improve the overall effectiveness of communication strategies by tracking data related to readership, media hits, and efficacy of various social media tactics (using Google Analytics); identifying areas for improvement; and executing efforts- Wrote for the bi-weekly publication of the Fordham newsletter and daily blog and participate in the editing process of commentary and reports

Columbus, Ohio Area

The Ohio Standard Coalition is composed of 50 education, business, civil rights and community organizations in the state who support Ohio's Learning Standards, high-quality, aligned assessments and transparency of student outcomes. As the only full-time employee, I carried out the following activities: - Developed, edited and disseminated earned media (media advisories and releases, letters to the editor, op-eds) as well as paid media for campaigns (Facebook advertising and Google Ad Words) in collaboration with project director- Managed and developed content for social media (Facebook, Twitter and YouTube) as well as owned media (website, e-mail blasts, newsletters, fact sheets, legislative materials, internal communications, letters)- Recruited experts and coordinated logistics for small and large-scale programs and events, including press conferences, tele-town halls, focus groups, statewide convenings and Coalition meetings- Developed and monitored work plans for all programs and grants and, in conjunction with project director, wrote grant proposals- Attended and occasionally presented at local, state and national education events/conferences- Closely monitored legislative activity related to K-12 education policies, met with legislators to discuss key policy issues and accessed and analyzed data and research related to school performance- Acted as the liaison between Coalition and creative partners for developing videos and specialized resources- Coordinated and tracked legislative and partner meetings; conducted stakeholder outreach; maintained member databases; and developed expense reports

Ohio University Student Writing Center

Worked with Native and ESL (English as a Second Language) students on writing and improving literature and scientific research essays; categorical research papers and dissertations; resumes, personal statements, cover letters, etc.

Ohio University English Department

Assisted students regarding academic concerns and performed office functions, such as answering phones, handling schedules, filing paperwork, creating excel spreadsheets, scanning and copying files and addressing requests from professors.

Little Lamb'S Children'S Center

Taught kindergarten and first grade students over the summer and coordinated weekly with fellow teachers on lesson plans, projects and field trips.