Marin Eusterman Email & Phone Number

Broomfield, Co, Us

Boise, Id, Us

$6B private company. Reported to the Senior Marketing Manager for Simplot’s RoastWorks® and Harvest Fresh™ business lines. Both lines sold under Simplot, private, and distributor label brands, the top growth product lines for Simplot’s non-fried business unit.- Led Product Development & Innovation: Guided cross-functional teams and collaborated with industry-leading consultants to develop, evaluate, and launch 3 new products and a full product line.- Primary Marketing Interface: Gathered and prioritized feedback from customers, sales, R&D, and operations to drive business responses and product improvements.- Managed Product Testing & Evaluation: Oversaw customer-facing tests and conducted post-launch metric analysis to optimize market success.- Sales Support & Enablement: Developed sales content, coordinated major account visits, produced instructional videos with the corporate chef, and supported RFPs.- Catalog & Content Management: Led the creation of digital and printed product catalogs and maintained product content integration with workflow systems for finance, ERP, and order management.

Sussex, Wisconsin, Us

Ivie is a full-service marketing agency providing client services including creative, production, studio, digital media, technology platforms, public relations, and project management for leading brands throughout the world. Acquired by Quad, $4.1B public US company in 2018.Albertsons Companies – a $59.7B, #10 US retail company – Boise, ID - Provided in-house client services to Albertsons for nationwide marketing programs, representing Quad in multiple campaigns valued at $5M to $7M each.- Acted as the main point of contact for the Directors of Shopper Marketing and Content Marketing & Social Media at Albertsons.- Led and coordinated the $55M nationwide “Monopoly Game” campaign, overseeing creative execution and promotions across point-of-purchase, print, digital, and radio.- Managed the $19M General Merchandising Health and Beauty Care (GMHBC) print advertising campaign, the most profitable category in Albertsons’ retail business.Impact Group - $1.5B, #3 nationwide food broker – Boise, ID - Provided complete outsourcing for all Impact Group marketing, supporting both Impact and its clients.- Collaborated directly with the Group VP of Marketing and Insights to align marketing strategies.- Coordinated deliverables and managed the execution of Impact’s new logo design, website creation, and branding guidelines for the corporate rebranding initiative.- Led client marketing projects, including retail demand generation, coupon creative, production, and printing.- Developed monthly reporting and analytics, and supported social media program development for clients like Litehouse Foods, Califia Farms, Stahlbush Island Farms, and Explore Cuisine.

Flower Mound, Tx, Us

Fayetteville, Ar, Us

• Hired by Co-founder/CMO to help build Public Relations process for new department. • Recommended 12-step PR development guideline, including new audience targeting tactics.• Administrator of Twitter and Instagram accounts, authored bi-weekly blogs, managed and executed Annual Earth Day event promotion, and lead generation.

• Supported Features Team researching fashion, health, culture, money matters, and celebrities. • Served as on-site assistant during feature article photo shoot.• Authored article for Woman & Home online magazine.