Martin Smith Email & Phone Number

Leeds, England, United Kingdom

Leeds

Helping Financial & Professional Services organisations do great things with data, improve their marketing or transform their approach to credit risk. Innovation and proposition lead for Jaywing plc; particular interest in using explainable AI to drive better decisions.

Leeds, United Kingdom

Data Management and Credit Risk / Marketing consulting within Jaywing's Consultancy practice, with responsibility for product development, client projects and oversight of Jaywing's data innovation lab.Key deliverables included the Archetype platform, a Software-as-a-Service offering which enables clients' data scientists to build advanced, controllable, explainable models from their own data, using patent-pending mathematical techniques which prevent the AI from generating unexpected… Show more Data Management and Credit Risk / Marketing consulting within Jaywing's Consultancy practice, with responsibility for product development, client projects and oversight of Jaywing's data innovation lab.Key deliverables included the Archetype platform, a Software-as-a-Service offering which enables clients' data scientists to build advanced, controllable, explainable models from their own data, using patent-pending mathematical techniques which prevent the AI from generating unexpected outcomes. Archetype has so far won 7 industry awards. Additional software development covering diverse data challenges such as: IFRS9 regulatory modelling, Digital Single View of Customer from browser and device sessions, an SEO / PPC performance tool for small businesses and a browser-based commercial lending decisioning platformAdditional consultancy work with clients through our technology practice, in areas such as marketing attribution, econometrics, client onboarding and decisioning and the advanced use of machine learning to infer meaning from unstructured text. Show less

Nottingham, United Kingdom

Consultancy for Experian's consumer information bureau. Expertise in all aspects of the use of consumer data to make improved risk and marketing decisions across the customer life cycle, from multi-bureau acquisition and the development of a single customer view through to pre-delinquency and Collections.

Nottingham, United Kingdom

Business Development within Experian's Credit Services expert markets division, focusing on Customer Management and Collections products, data and software solutions to enable clients to improve strategies around risk and debtor management, churn and attrition, limit management, pre-delinquency, income generation and decision implementation.Primary focus on the Banking, Financial Services, Sub-prime and Telecommunications sectors.

Wakefield, United Kingdom

Product development and consultancy-led sales of Jaywing's risk products, including Smartdecisions (multi-bureau decision platform based on Provenir environment), Foil (fraud detection scorecards), Smartfraud (postcode-based Fraud and Risk index), Digital Collections (online debt collection service) and analytical resourcing.Hands-on consultancy and project lead covering analytics, scoring, decision system development / deployment and MI delivery with organisations such as Lloyds… Show more Product development and consultancy-led sales of Jaywing's risk products, including Smartdecisions (multi-bureau decision platform based on Provenir environment), Foil (fraud detection scorecards), Smartfraud (postcode-based Fraud and Risk index), Digital Collections (online debt collection service) and analytical resourcing.Hands-on consultancy and project lead covering analytics, scoring, decision system development / deployment and MI delivery with organisations such as Lloyds Banking Group (TSB Bank divestment), RBS, Mint, Citibank, Egg, Standard Bank, Shop Direct, Garanti Bank and HSBC. Show less

Leeds, United Kingdom

Lead product development role for a credit reference agency - encompassing credit reporting, fraud, anti-moneylaundering systems, geodemographic products, consumer website development, decision processing.

Leeds, United Kingdom

Decision system development in credit scoring and control, multi-channel marketing analytics and deployment, consumer acquisition, customer targeting, internet banking, account aggregation, data warehousing and information management.

Leeds, United Kingdom

System development in marketing & CRM systems, internet banking and peripheral banking system development. Main technologies included Java, Focus, DB2, SQL, VMS. Latter period included project leading the development of Text Message Banking and close involvement in the relaunch of First Direct's internet banking services.