Maureen Farr Email & Phone Number

St Louis, Missouri, United States

- Act as primary business development and marketing liaison to assigned practice divisions (Intellectual Property & Technology and Labor & Employment).- Supervise Business Development Specialists.- Serve as project manager for client survey.- Work closely with division chairs to develop business plans and budgets.- Facilitate business development efforts for attorneys in collaboration with others in the business development team (RFPs, proposals, pitch preparation, tailored research).- Support firm-wide strategic business development initiatives, such as attorney coaching and lateral onboarding.

Greater St. Louis Area

- Responsible for developing and implementing marketing plans and strategies while supervising marketing staff. - Provide strategy and oversee execution of web site, advertising, marketing collateral and social media efforts. - Work closely with practice groups on business development and marketing efforts.-Coordinate firm submissions for various legal rankings and directories.

Greater St. Louis Area

- Responsible for developing and implementing business development programs, plans and initiatives directed at current and targeted clients and industries. Worked extensively with the real estate, construction, business litigation, labor & employment and environmental practice groups.- Worked closely with department chairs and industry group leaders to develop strategic business plans through industry and competitor research, opportunity analysis and identification of top clients and prospects.- Created tailored pitches, RFP responses and presentations for existing and potential clients.- Responsible for research of prospective and existing clients, industries and competitors.- Developed and maintained in-depth knowledge of attorney experience and expertise, client mix and industry/trade group opportunities.- Collaborated with the firm’s marketing team to develop marketing collateral and to manage client events, seminars and media opportunities for assigned practice and industry groups.- Coached attorneys by providing support and techniques targeted to achievement of business development goals and the development of personal business plans.- Implemented and managed internal communication tools to share attorney successes and build awareness of expertise and capabilities.

Greater St. Louis Area

- Facilitated business development efforts through market research, preparation of brochures and proposals, and production of electronic presentations.- Served as project manager on the firm’s annual report.- Assisted with the development of the firm’s marketing budget.- Responsible for planning special events, including seminars and client receptions.- Created and distributed press releases and advertisements.- Acted as a liaison to the technology department for review and implementation of marketing software.- Implemented a company store and managed product selection and the vendor relationship.