Mayuri Patel Email & Phone Number

Greater Tampa Bay Area / Remote

Greater Tampa Bay Area / Remote

New York, Ny/ Tampa, Fl

Show manager for 7+ domestic and international trade shows ranging from 50 to 1,300 exhibitors and 2,000 to 30,000 attendees. Responsibilities include:•Assisted in all aspects of planning and execution of RECon – the world’s largest global retail real estate convention which nets 1/3 of revenue for the entire organization•Developed and executed event operational plans for assigned events, including graphics/signage orders, security and temporary staff scheduling, catering, facility… Show more Show manager for 7+ domestic and international trade shows ranging from 50 to 1,300 exhibitors and 2,000 to 30,000 attendees. Responsibilities include:•Assisted in all aspects of planning and execution of RECon – the world’s largest global retail real estate convention which nets 1/3 of revenue for the entire organization•Developed and executed event operational plans for assigned events, including graphics/signage orders, security and temporary staff scheduling, catering, facility coordination and other vendor management•Spearheaded the integration of online exhibit sales applications through the Map Your Show platform which improved efficiencies across all teams and positively impacted exhibit and sponsorship sales•Managed floor plan design and development through the event cycle, ensuring compliance with applicable fire, building and safety codes•Managed operational budgets and forecasting for assigned events•Negotiated vendor service contracts, including benchmarking general service contractor labor rates to ensure competitive pricing for members and show management•Prospected for new exhibitors to meet and exceed annual sales goals•Researched and advised on new sponsorship opportunities to enhance the overall attendee and exhibitor experience•Mentored and trained the Trade Exposition Department’s team of trade expo associates and assistants•Implemented ICSC’s core value of “World Class Service” by fostering relationships with members, assisting with registrations, booth designs and all other logistics to ensure they meet their conference goals•Determined venues for future events by analyzing costs, demographic appeal and overall serviceability•Actively participated in IAEE and PCMA events to enhance ICSC’s portfolio of exhibitions and meetings Show less

Greater New York City Area

Designed and implemented unique integrated marketing plans to promote client titles in the US. Clients included: I.B.Tauris; Manchester University Press; Pluto Press; Zed Books.(5-month contract)

Greater New York City Area

As Trade Show Manager for Tea & Coffee World Cup and EuroTab, I was responsible for executing exhibitions that bring together industry executives and key decision makers. Specific duties included:•Developing an annual budget and strategic marketing plan to fit within budget•Designing all marketing collateral•Measuring ROI, show trends, and overall satisfaction•Managing all on-site logistics including special events, seminars and registration •Representing the brand at… Show more As Trade Show Manager for Tea & Coffee World Cup and EuroTab, I was responsible for executing exhibitions that bring together industry executives and key decision makers. Specific duties included:•Developing an annual budget and strategic marketing plan to fit within budget•Designing all marketing collateral•Measuring ROI, show trends, and overall satisfaction•Managing all on-site logistics including special events, seminars and registration •Representing the brand at national and international trade shows and press events•Coordinating barter agreements to attract additional visitors•Creating profitable and lasting relationships with vendors both domestically and internationallyDuring my time as trade show manager, I successfully established Tea & Coffee World Cup on Facebook, Twitter, and LinkedIn. As Circulation Marketing Manager, I implemented a marketing strategy to increase print and digital circulation. These strategies (including social media, email blasts, and direct mail) increased paid print circulation by 20% and digital circulation by 50% over all 5 magazines. Additionally, I implemented a new renewal program that reduced postage costs by 10%. Show less

Greater New York City Area

EXHIBITS COORDINATOR (August 2009 - March 2011)As Exhibits Coordinator, I was responsible for organization and management of 20+ national and regional shows including registration, logistics, shipping, and travel. •Centralized the exhibition database and schedule for all imprints •Created and enforced annual conference budget •Communicated with cross-functional teams to ensure that all brands were well represented. •Developed positive and lasting relationships with… Show more EXHIBITS COORDINATOR (August 2009 - March 2011)As Exhibits Coordinator, I was responsible for organization and management of 20+ national and regional shows including registration, logistics, shipping, and travel. •Centralized the exhibition database and schedule for all imprints •Created and enforced annual conference budget •Communicated with cross-functional teams to ensure that all brands were well represented. •Developed positive and lasting relationships with conference managers •Represented one or more imprints at national shows as neededTRADE SALES ASSISTANT (September 2009 - January 2011)Trade Sales responsibilities included tracking orders, addressing customer inquiries, managing title changes, and preparing sales kits/promotional materials for all trade (paperback) books. Conducted monthly sales analysis. Researched and proposed new titles for catalog companies. Acted as the primary contact for field representatives and with major retailers such as Barnes & Noble and Borders.LIBRARY SALES AND RELATIONS COORDINATOR (June 2009 - October 2009)In this newly created position, I worked directly with the schools and libraries to promote the new eBook platform. Additional responsibilities included submitting competitive bids for the S&L market and creating targeted sales mailings. Show less

An entrepreneurial venture started by 5 students at Villanova University through the School of Business. • Conducted market research to design and implement profitable marketing strategies• Forged partnerships with investors, clients, and advertisers• Composed presentation materials, including detailed financial reports, for stakeholders• Maintained thorough financial records • Spearheaded the design of the website• Hired and supervised sales and marketing teams

Greater Philadelphia Area

In the course of one year, I raised over $25,000 from alumni and parents to support student services and scholarships.

Greater New York City Area

As the marketing intern, I revamped website content and promotional material with current information on standardized testing. I also centralized the billing system and client database for the company.