Michael Larson Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

Executive advisory role that supported Canon’s efforts to find new business opportunities. • Researched, identified, and advised on areas for new business in the consumer and professional imaging markets, resulting in new revenue streams to offset a decline in Canon’s traditional imaging business. • Established new relationships at the executive level with strategic partners to help bring new business ideas from concept to market. Areas of focus included hardware, software, and integrated/connected solutions. - Worked with executives at the National Basketball Association, Cleveland Cavaliers, and Brooklyn Nets to plan, install, and operate a new immersive imaging system for capturing live sports. - Advised on all strategy and planning related to EOS Webcam Utility Pro, an innovative application that allows Canon EOS and PowerShot cameras to be used as high quality web cams. This application is Canon's highest revenue generating camera-related software product worldwide.

New York City Metropolitan Area

Oversaw sales and marketing efforts for Canon USA's professional imaging products sold direct to strategic B2B customers and through the professional authorized dealer channel. - Responsible for $100M+ in annual sales quotas and a $20m marketing budget.- Oversaw all marketing efforts targeting key vertical markets, end users, and businesses.- Coordinated relationships with the highest level of VIP pro/business clients, including Apple, Google, NBC Universal, Disney/ESPN, the National Basketball Association, and many more.

New York City Metropolitan Area

Managed Canon's direct sales efforts for strategic market verticals such as TV and movie production, higher education, houses of worship, government/military, corporate, journalism, media companies, etc. - Led sales teams responsible for nurturing and growing direct relationships with large, strategic clients. - Oversaw Canon's entry into the system integration sales channel.

New York City Metropolitan Area

Coordinated Canon's daily support of professional image makers and strategic accounts.- Managed the Canon Professional Services customer support/loyalty program. - Oversaw Canon's relationships with the major news photo agencies including Getty Images, The Associated Press, The New York Times, Sports Illustrated, etc.- Developed and executed strategies for Canon's support at major events such as the Olympics, Super Bowl, Presidential debates, etc.

New York City Metropolitan Area

Developed Canon's customer service and support strategy for the professional imaging market, including Canon's entry into the Hollywood/motion picture industry. Responsibilities included product repair strategy, service facility design, spare parts planning, technical engineering, and creation of VIP support programs, especially for filmmakers and professional photographers in the LA and NYC markets.

Tokyo, Japan

Selected for a coveted three-year overseas training assignment pilot program at Canon's global headquarters in Tokyo, Japan. Completed extensive training on product design, R&D, manufacturing, and quality assurance methodologies for digital cameras and inkjet printers. Studied and experienced Japanese customs, language, culture and quality management principles.

Chesapeake, Virginia, United States

Oversaw various work groups within Canon's nationwide call center operations over a ten-year period. Responsibilities included the management of large numbers of call center employees (300+), leading the call center training and product engineering teams, researching and building call routing flows, and deploying automated customer self-service technologies.

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Business Administration (B.B.A.), Human Resources Management And Services