👋🏾Greetings! Please feel free to network with me. I'm always open to building connections.📜DMI Certified Digital Marketing Associate📜OMCA Certified Marketing Associate (Real World Knowledge, Experience, Performance)📜Management & Strategy Institute Fellow & Certifications Ambassador Using my digital marketing strategies, I've successfully helped a very small non-profit organization transition from an offline legacy approach to an online digital media presence which significantly increased their memberships, impressions, revenues, and total viewing hours on social media by many folds organically. I'm currently mastering Adobe Creative Suite, Python, Artificial Intelligence, Data analysis, Marketing Analytics, Campaign Execution, and Business intelligence. My other contributions include advising organizations on the successful implementation of information technology tools, SaaS tools, digital transformation strategy, brand guides, video editing, content development, content management, assisting in formulating digital marketing campaigns, coordinating communities, adding business features, building forums, adding successful innovation of processes that create more value and conversions. Also brand development, and social media strategy growth ideas alongside S.M.A.R.T. Objectives while measuring KPIs. Bringing value is my motto. My aim is to provide outstanding and impactful assistance globally with the roles I am called to fill. My mindset is about cohesively understanding key aspects of market orientation, customer-centric approach, various sales methodologies, business metrics, continuous business processes enhancements, I.T., lean six sigma, multi-channel marketing, product management, and product marketing growth strategies that bring in results over the long haul.
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Website AnalystRevenuewellEl Paso, Tx, Us -
AmbassadorManagement & Strategy Institute Apr 2024 - PresentEl Paso, Texas, United StatesActively promoted MSI, its mission, and various certifications to a diverse audience.Contributed to the growth and success of MSI by amplifying influence and impacting individuals' career development positively.Championed high-quality certifications such as Lean Six Sigma and Project Management, aiding professionals in attaining skills for career excellence.Demonstrated commitment to professional development, community engagement, and leadership through fulfilling volunteer role.Inspired and empowered individuals to pursue their career goals, giving back to the community.Recognized by MSI for outstanding contributions through rewards and acknowledgment. -
Senior Marketing AdvisorThe Church Of Light Apr 2024 - Jul 20242119 Gold Ave Se, Albuquerque, Nm 87106Promoted to Advisory Board: 4-22-24 - OngoingI've been appointed to an Advisory Auxiliary Board to provide guidance and support to key stakeholders and directors in implementing long-term marketing and business initiatives.Offer executives comprehensive strategic marketing guidance and optimize various aspects of the sales, and marketing funnel process beyond my previous responsibility of managing social media.Working with upper management to learn all the inner operations and departments of the organization over-time to help with transitions. -
Social Media Marketing ManagerLight.Org Jan 2021 - Jul 20242119 Gold Ave. Se Albuquerque, Nm 87106-4072Started as Social Media Marketing ManagerDigital Marketing:Planned Modernized website for SEO/SEM.Created social media profiles and campaigns.Developed buyer personas and brand keywords.Marketing Management of public content.Proposed mobile app and training video plan / budgets.Utilized webinars, podcast hosting, and text-to-speech.Proposed affiliate marketing and content repurposing.Signed up to Google and YouTube Nonprofits Program.Website Audit and SEO Optimization:Conducted market research and analyzed website functionality.Social Media Marketing:Increased YouTube views and watch time.Assisted engaging content and events community.Analytics and Data Reporting:Generated performance reports for YouTube, Facebook, and Instagram.Video and Content Management:Optimized video content across platforms.Edited videos for quality enhancement.Branding and Visual Content Creation:Developed brand kit for aesthetics.Designed images and video content for social media.Blog Management and Optimization:Configured and optimized Online Marketing.Managed blog content for SEO.Facebook Group and Content Management:Shared content and engaged community on Facebook.Community Engagement and Platform Management:Improved interactions on communication platforms.Feedback System:Established system with brand consistency.Email Marketing and Constant Contact:Managed email marketing efforts and supported forum members.Landing Pages and Advertising:Set up landing pages and multimedia elements for advertising.Private Forum and Community Management:Conducted research, built, and prepared for forum migration.Bio Link Page Development:Optimized bio landing pages with product displays and social media links.Marketing Reporting, Organizational Skills, Graphic Design, UGC, Video Editing, tools like Ahref, SEM Rush, Social Media Content Calendar, AI Generative, CX
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Information Technology OfficerCosmi Llc Mar 2022 - Aug 2023Houston, Texas, United StatesResearched and selected Server Platform for small company hosting needs, including SSL setup, name server configuration, plugin installations, and security monitoring. Handled email setup and domain verification, while looking into future CDN options. Worked on UUKI Community, activated key features, updated plugins, configured blog and booking sections. Installed Agiled for company management, set up chat settings, SMTP server, and project notifications. Configured slack integration and assisted team members with onboarding. Set up WooCommerce, customized shop pages, and installed necessary plugins. Researched and implemented features for community engagement and e-commerce optimization. Created brand guidelines, backup systems, and SEO audit reports. Explored monetization options and podcast platforms for future development. Regularly updated plugins, themes, and website content to ensure smooth operation.Deployed ChatGPT for support strategies.Integrated Business Applications More Skills:Content Management Systems (CMS), Microsoft PowerPoint, Team Management, Team Leadership, Team Motivation, Team Coordination, Leadership Development, Professional Skills, Customer Interaction, Constructive Feedback, Copywriting, Marketing Consulting, Marketing Communications, Customer Relationship Management (CRM), Proposed Online Advertising -
Information Technology Service DeskCentral New Mexico Community College Jan 2012 - May 2013Albuquerque, New Mexico, United StatesResults:Achieved a 20% increase in personal customer satisfaction ratings for technical support services.Provided frontline technical support and remote troubleshooting in a high-volume setting for customersincluding students, staff, faculty, and the public.-Troubleshooting included the Windows 7 environment, browser issues, printers, audio and visualequipment, networking issues, account issues, learning management system issues (BlackboardLMS), and software issues, such as those with the Microsoft Office suite.- Logged and closed all customer troubleshooting requests in the service desk database properly.Monitored ticket queues in the database for new and outstanding tickets, and followed up withcustomers via phone to ensure successful closure.-Properly escalated tickets and assigned appropriate IT staff for issues that required ground-levelsupport or higher-level expert support, etc.-Performed password assistance, account privilege configurations, and account resets.-Followed procedures when handling sensitive information etc.• Handled customers via phone, self-services (email type systems), and walk-ins.• Followed procedural and security guidelines when handling software purchases in dealings withfaculty and staff.• Processed and properly forwarded CNM Directory calls to proper departments.• Acted as Knowledge Engineer for user and internal FAQs and other documentation• Identify problems and opportunities for continuous improvement within the Service Desk.• Adhered to data entry and recording guidelinesMore Skills:Call Centers, Oral Communication, Skilled-Multitasker, Account Management, Resolving Issues, Ticketing Systems, Root Cause Problem Solving, Computer Literacy, Technical Assistance -
Store AssistantThe Exchange Jan 2011 - Jan 2012Kirtland Air Force Base, New Mexico, United StatesResults:Helped with 16-percent increase in salesJack-of-all trades function for the store.• Operations support for all departments.• Sold a variety of merchandise to customers using salesmanship and courtesy.• Explained technical or artistic details necessary to realize full utilization / enjoyment of products purchased.• Provided information and decorating services relative to specialized household merchandise programs.• I was assigned to more than one selling center and counter. Worked on a variety of projects for different departments, which included electronics, clothing, hardware, garden center, warehouse, and toy section.• Operated a cash register or other sales-related equipment like UPC and pricing equipment; balanced daily financial transactions. Practiced loss prevention procedures and performed other related retail sales duties.• Performed leadership functions, trained and provided work direction to lower band level associates.• Progressed from non-specialized sales duties to specialized product expertise.• Noted for personal service, concern for customers, amiable disposition and knowledge of A.A.F.E.S. Retail policies and business procedures.• Followed all safety guidelines and operating procedures• Delivered extraordinary / personalized customer experience by engaging customers and prioritizing customer needs over tasks• Actively Listening to customer needs; asked appropriate follow-up questions to ensure you offer appropriate products that meet the specific need of the customer.• Use computer software to create price labels, shelf labels, check pricing, and review plan-o-grams• Maintained a clean, organized, and fully stocked area according to Exchange guidelines. Merchandised the floor.• Customer service and Technical Support for all departments when necessary to help with storewide operations.• Adapted to current technology needs• Cross-trained and work in other areas of the store, as needed• Cash Handling & Warehouse Operations -
Car Sales ConsultantReliable Chevrolet Jan 2010 - Feb 2011Albuquerque, New Mexico, United StatesResults:Averaged 12- 15 Cars Sold Monthly within short period of time, a 60 Percent increase compared to when I first started.Sold Corvette A Big Purchase AccomplishmentSold Fully Packaged Chevy Tahoes.• Provided full product demonstration of all new General Motors Chevrolet car lineup for customers.• Negotiated sales terms for new and used vehicles.• Negotiated financing terms for new and used vehicles.• Found new customers for the dealership via prospecting methodologies and cold calling.• Helped with negotiations on leasing terms.• Commission-based environment.• Provided daily full customer assistance and answered all inquiries about all products offered.• (Always strived for complete customer satisfaction.)• Followed sales methodologies and processes given to me by my sales managers.• Handled inquiries which included all General Motors warranties, service department for vehicle repairs, product stock availability, all OnStar® capabilities, product knowledge etc.• Earning commissions and working based on metrics.More Skills:Deal Closure, Personal Branding, Time management, Customer Satisfaction, Customer Communication, Team Building. Sales Management, Consumer Services, Sales and Marketing -
Technical Support, Evening Computer Lab Monitor, & Test Center CoordinatorUniversity Of Maryland Global Campus Mar 2007 - Feb 2008Misawa, Aomori, Japan• Provided management for all computer lab operations mainly in the evening for all Misawa UMUC Faculty and Students. Voluntarily for other university schools faculty and students, which included University of Phoenix and Troy University if the computer lab was not reserved for main campus students.• Provided clerical, and administrative assistance for the Lead Administrator and Lead Field• Representatives when required. Answered all customer phone call inquiries, helped students fill out admission forms, and assisted students in setting up appointments for final exams.• Maintained a database of lab and equipment use. Processed payments for civilian CLEP exams.• During term intermissions setup promotional booths at the Misawa Base Exchange food court to promote base wide awareness of University Of Maryland’s course offerings, programs, and degree plans. Handed out flyers, course catalogs, and souvenirs.• Served as Technical Support for all faculty, admin staff, and students for all computer needs.• Setup wireless network, local area network, and multimedia interfaces for faculty members.• Maintained all lab computers, performed all installation upgrades of computer hardware equipment, and ensured all computer security / maintenance procedures were met and followed.• Maintained clean testing lab etc.• Approved Proctor for the following computer based exams: College-Level Examination Program®• (CLEP®), Defense Activity Non-Traditional Educational Support® (DANTES®), UMUC Distance• Education, UMUC Accuplacer Placement, Pearson-Vue.• Followed all procedural, identification and security guidelines during test administrations and provided clear communication instructions for all test takers.More Skills:Administration, Organizational Psychology -
Technical Sales RepresentativeAsiaventurelink Co., Ltd (Avol) Feb 2006 - Mar 2007Misawa Ab, Japan• Designated representative and vendor for all ASIA VENTURE LINK products at Misawa. (ex: LCD• TV’s, MP3 Players, Stereo Systems)• Provided all AAFES Exchange customers with technical support and answered all inquiries.• Helped with stocking of company products, performed required monthly inventories, checked all defected product returns and properly forwarded defective products for repairs.• Setup appropriate holiday special sales promotions and special product demonstrations when required.• When warehouse stocks were low, informed reorder associates in a prompt and efficient manner.• Maintained contact with regional manager in Yokota AFB, forwarded all photos of my product setups and demonstrations etc.
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Customer Experience AssociateThe Exchange Jun 2005 - Feb 2006Fort Hood, Texas, United StatesResults • Successfully helped meet holiday quotas by good percentages. • Primary role was to provide technical support, technology expertise, information, technology trendsfeedback, and customer service assistance for all POWERZONE area electronic and digital products.• Provided demonstrations of electronic and digital products, for example Plasma TVs, LCD TVs,Gaming systems, Watches, Video Games, Cell Phones, Audio Equipment, Speakers, and Computers,etc.• Ensured customers had an extraordinary experience while shopping.• Completed transactions accurately and efficiently while engaging customers in appropriateconversation.• Performed proper Loss Prevention Procedures for all customer product returns.• Listened to customer needs; asked appropriate follow-up questions to ensure I offered appropriateproducts that met the specific need of the customer.• Acknowledged every waiting customer as soon as they arrived in the electronics area to let themknow they’ll be in good hands with me.• Greeted every customer with eye contact and a smile in my authentic way.• Assisted with online questions about products, promotions, and policies.• Labor work when required to stock, and inventory all products.- Moving large TVs and maintaining aclean electronics area.• Setting up special holiday promotional sales when required for POWERZONE area.• Sometimes delivered products to customers' homes.Warehouse Operations, Retail, Loss Prevention Strategies, Customer Service AssistanceReason for Leaving:Was given family military orders to move to Misawa Air Base, Japan. -
Technical Sales RepresentativeJvc Feb 2005 - Jun 2005Yokota Air Base, JapanJVC Kenwood Holdings Inc. - Yokota AFB, In-store Military Sales Team• Provided all AAFES exchange customers with technical support and performed special house calls when required for JVC products.• Setup special product promotions and demonstrations when needed for holiday sales and store wide specials of JVC products.• Stocked, inventoried and solicited JVC products that needed to be reordered with reorder associate.Checked stock levels on the floor and filled in empty spaces, this included STOVES cables.Checked the headphones, portable CD players, batteries and tape areas and made sure they are well stocked.Made sure that all our signs were priced correctly, and the correct information was printed correctly. This includes correct model number and check to see if any are missing. (If signs were missing, requested for another sign to be made.)Periodically during the day, clean and dust your displays; a clean display gives the best presentation.• Checked our stock levels, got with the store re-order associate to make sure that the counts in the computer were correct so that our orders come in weekly.• Handled Weekly Promotions and collaborated with store workers.More Skills:Consumer ServicesReason for LeavingContract Completed, Moved to Fort Hood, Texas military installation. -
Military Clothing Sales Associate – Customer Experience AssociateArmy & Airforce Exchange Service - Aafes Jan 2003 - Aug 2004Yokota Air Base, Japan• Responsible for driving the customer experience through proactive and customer focused behaviorsand actions. Actively evaluates customers' needs by listening, providing solutions, and makingrecommendations to maximize customer satisfaction and Exchange brand loyalty.• Primary role was cashier operator, performing daily cash management and some accountingprocedures. Always closed the register during the evenings• Stocked and accomplished inventory of supplies and also provided customer service to militaryservicemen.• Assisted customers with Military Outfits and Military Accessory requests according to their technicalrequests.• Worked with computer systems to keep track of items in stock.Extra Skills:Cash Management
Michael Herron Education Details
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General Studies -
Professional Digital Marketing -
Information Technology -
High School Diploma
Frequently Asked Questions about Michael Herron
What company does Michael Herron work for?
Michael Herron works for Revenuewell
What is Michael Herron's role at the current company?
Michael Herron's current role is Website Analyst.
What schools did Michael Herron attend?
Michael Herron attended Texas A&m University-Commerce, Cim | The Chartered Institute Of Marketing, Udacity, Columbia Southern University, Central New Mexico Community College, Yokota High School.
Who are Michael Herron's colleagues?
Michael Herron's colleagues are Elle Madrigal, Andrew Wechsler, Kaitlyn "katie" Dolatowski, Vincent Conti, Sheltyn Rose, Sara Baker, Casey Finnen.
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