Creative Director | Brand Strategist
CurrentProvides Creative Direction and Brand Strategy to external and internal creative teams serving corporate clients and associations. Develops positioning, sales enablement assets, copy and creative content approaches that build emotional connection and meaningful relationships with and for a variety of brands across Healthcare, Financial Services, E-Learning, Professional Development, Media and Telecom categories.➛Ignites passion for brands by leveraging extensive entertainment industry… Show more Provides Creative Direction and Brand Strategy to external and internal creative teams serving corporate clients and associations. Develops positioning, sales enablement assets, copy and creative content approaches that build emotional connection and meaningful relationships with and for a variety of brands across Healthcare, Financial Services, E-Learning, Professional Development, Media and Telecom categories.➛Ignites passion for brands by leveraging extensive entertainment industry experience to deliver emotional storytelling that builds fandom regardless of category. ➛Develops and oversees creation of sales enablement materials and tool including case studies, targeted web-based presentations, thought leadership content, mission and D&I messaging, and client outreach language.➛Strategizes, conceptualizes and copy writes creative content approaches including digital series concepts and social assets that achieve and extend impact of client communication goals and maintain consistent brand expression. Brand Strategist ◆ Creative Director ◆ Creative Lead ◆ Copywriter ◆ Director ◆ Executive Producer Show less
