Michał Kowalewski Email & Phone Number

I led content and product marketing for Capbase during the integration period, and transitioned to work as a content marketing manager for Deel full time. Working in this role I have and am still absorbing a lot of knowledge on topics related to payroll, hiring, and compliance.- Did extensive legal and product research to write knowledge base articles to support a US payroll launch- Lead for product marketing launches, including Capbase products released on Product Hunt- Managing multi-faceted content initiatives, including the creation and optimization of blogs, glossaries, and e-books- Leading the content marketing efforts for Deel Contractor Management product, collaborating closely with product, sales, and paid ads teams - Managing content advocacy efforts, including interviews with clients and creation of case studies

San Francisco Bay Area

As the first marketing hire I led up product and content marketing projects, working closely with the founding team on feature and product releases. I built the organic growth engine that played a crucial role in the customer acquisition, all while establishing the company's brand voice in the founders community. I have created, edited and optimized an extensive library of content (200+ articles) dedicated to educating founders on startup equity, fundraising, venture capital, business entity creation and legal compliance.- Successful Product Hunt launch for a founder equity split calculator, that got to #4 for the day!- Drove content calendar based on SEO and analytics research, delivering content that was responsible for 50% of MRR- Working closely with the CEO, I launched a successful startup podcast, that generated 1,000s of streams and views per month across multiple channels- Ghostwriting content for the executive team’s personal accounts, to drive sales using LinkedIn

Warsaw, Mazowieckie, Poland

As a Content Manager, I had the opportunity to hone my skills in project coordination, social media strategy, and content creation to lead our content marketing initiatives. I progressed from a hands-on content creation role to managing a team of freelancers and working closely with the design team to drive customer acquisition and increase the domain authority.- Created a content calendar based on extensive SEO research and executed on content strategy delivering multiple high-ranking articles and featured snippets- Managed a team of freelancers, created briefs and editing processes, streamlined project planning to maintain a consistent and high-quality content pipeline- Worked with the design team to ensure that visual elements complemented the written content, enhancing user experience and engagement across all platforms

Warszawa, Woj. Mazowieckie, Polska

Warszawa, Woj. Mazowieckie, Polska

I managed a small team of editors at the Polish branch of a Czech cultural guide and ticketing platform startup. My day-to-day tasks involved overseeing the creation and maintenance of an events database, coordinating with the social media and design teams, and implementing SEO and editing processes to ensure quality content.- During my tenure at GoOut we grew the Polish branch from scratch to a team of 15 people and one of the top 3 Polish ticketing platforms- Contributed to reaching a major milestone of 1 million tickets sold by the company- Created and maintained a comprehensive database of artists, venues and events, covering the entire country

Cultural Anthropology

Audio Engineering