Michelle Nowak Email & Phone Number

Charlotte, North Carolina, United States

Create the vision, strategy, roadmap and user-centric product design for the cloud-native SaaS Digital Customer Engagement (CX) product with a focus persona-centric (B2C, B2B, and B2B2x) multi-experience unified customer engagement based on their chosen device and digital touchpoint (Apps, Chatbots, Voice Virtual Assistants, etc.). Employed Product Management Life Cycle methodology to implement a strategy framework and tools (e.g., Aha!, Jira) ensuring coherence between strategy choices as well as aligning to an execution strategy and tactical plans.

Charlotte, North Carolina, United States

Established the Digital Wholesale Digital Mediation and Digital Revenue Management Solution Unit accountable for defining the Go-To-Market product portfolio of digital revenue management solutions and/or services offerings, establishing partnerships and alliances, providing global pre-sales professional services leadership, project resourcing and delivery through go-live, and overall continual service improvement. Created vision and objectives that align to corporate and operational strategies for short- and long-term focus to OKRs and KPIs. Full management and accountability for $180M+ P&L (customer and portfolio) with 600+ onshore and offshore employees and contractors.

Effectively executed on management directives for the global worldwide on-premises, SaaS and cloud-first converged communication solution order to cash value streams; Digital Revenue Management/BSS, Digital Wholesale and Digital Mediation. Lead the overall vision and strategy for a >$169M portfolio P&L and effective use of the R&D budget for Revenue Management, Digital Wholesale and Digital Mediation products and solutions. Identified customer digital transformation customer needs and market trends to successfully create and execute a differentiation strategy and delivered tangible business value to move from on-premise to SaaS and managed services.

Leader of the pre-sales, solution and business development activities for global vertical incorporating multi-disciplinary functions and leveraging innovation and winning solution sets. Built the strategy, solutions, and marketing organizations for the global cable, broadband and satellite vertical.

Built the strategy, solutions and product organization from the ground up. Manage large-scale product management projects, vendor relations, and global product management and software engineering. Serve as a key member of the senior management team with a proven ability to capture market opportunities based on customer understanding. Lead all aspects of business unit, including worldwide responsibility for matrix operations, strategic planning, competitive analysis, and full product lifecycle execution from concept through development, marketing and launch, with full business development and P&L profit center responsibility.

Built the strategy, product management and marketing organization from the ground up. Manage large-scale product management projects, vendor relations, and global product management and software engineering. Serve as a key member of the senior management team with a proven ability to capture market opportunities based on customer understanding. Lead all aspects of business unit, including North American responsibility for strategic planning, competitive analysis, and full product lifecycle execution from requirements through marketing and launch, with matrix business development and product management, marketing and R&D budget responsibility.

Co-founder and member of the senior management team of an enterprise software development company that ranked 63rd on the Inc 500 America’s fastest growing private companies list. • Created company initial operating methodologies and infrastructure. Executed business plan and mission of an organically grown company to a profitable $11 million corporation that is heralded as the preeminent software supplier in a highly fragmented marketplace.• Served as the organizational hub, aligning the organization through a broad range of demonstrated expertise and a clear and credible view of the value chain Directed all aspects of operations, product planning and roadmap development, product education and customer-facing publications, solution capabilities and market penetration strategies. • Developed company’s annual operating plans, and capital planning needs, short- and long-term strategic plan, and a coherent and uniform product strategy.

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