Michelle Paul Email & Phone Number

Sacramento, Ca, Us

Sacramento, Ca, Us

Roseville, Ca

• Develop, implement, and provided oversight of comprehensive brand and marketing strategies and programs through multi-channel delivery• Manage such activities in alignment with the Association’s strategic direction to enhance the Association’s brand recognition, growth, and customer experience• Lead strategic marketing planning and development of the annual marketing plan to achieve business goals by collaborating with the appropriate teams.• Collaborate with portfolio managers regarding their marketing needs and business development initiatives. Lead and directs product development initiatives.• Develop and implement the annual marketing operating and capital budgets, including allocation of portfolio manager charitable budget funds.• Provide operational direction to ensure reliable and available delivery of Association marketing programs and collateral material during appropriate timeframes and ensures high quality service to end users.• Direct and guide market research and provides information to portfolio managers and other association leaders.• Remain up-to-date and knowledgeable of industry trends and innovations to determine the potential value to the Association and enhance the Association’s competitive position.• Maintain external relationships, manages productive vendor relationships, and participates in marketing organizations to gain industry knowledge, share information, and enhance the Association’s image.• Managed and developed marketing team staff

Sacramento, California Area

• Assist in managing the Marketing Unit at Bryant Christie Inc. • Consult with agricultural commodity boards and associations to develop effective export marketing strategies • Directly manage five export marketing programs• Establish and manage international marketing budgets for multiple commodities• Draft and submit federal and state grant applications on behalf of multiple agricultural associations• Travel to export markets to meet with importers and retail buyers on behalf of various commodity boards

Sacramento, California

Research, facilitate and mitigate opposition for seven billsWrite multiple press releases, opinion editorials and talking points on behalf of the SenatorRegularly meet with advocates and lobbyists to discuss their legislative priorities for the year, and effectively communicate the Senator’s position on these issuesServe as staff consultant to the Senator for the Committee on Energy, Utilities, & Communications and the Committee on Veteran’s Affairs to which the Senator serves as Vice ChairMonitor and analyze legislation in the following areas: Business, Professions & Economic Development, Education, Environmental Quality, Governmental Organization, Health, Natural Resources & Water

Sacramento, Ca

11-month competitive fellowship providing an in-depth look at public policy development in the Legislaturethrough full-time work as a legislative aide and completion of two graduate coursesTracked and facilitated numerous bills through the legislative processAnalyzed the impacts of numerous bills and provided the Assemblyman with voting recommendationsWrote and distributed a monthly e-newsletter to 20,000+ constituentsServed as staff consultant to the Assemblyman for the Natural Resources CommitteeMonitored and analyzed legislation in the following areas: Healthcare, Arts and Entertainment, Environmental Safety and Toxic Materials, Business and ProfessionsCompleted six units of graduate curriculum in Public Policy Administration through CSU, SacramentoMet weekly with high-ranking state leadersParticipated in a six week in-depth orientation to the top policy issues currently facing California today

• Responded to availability inquiries and leased office spaces at four executive suite locations • Marketed four office locations, including designing marketing material, writing and editing website content, and creating and launching an online marketing campaign• Managed all budgets and expenses for each property• Produced monthly reports for building owners as to the financial and physical condition of each location • Supervised five employees• Managed vendors to conduct building repairs and maintenance

Master Of Arts, International Affairs; American Foreign Policy

Activities and Societies: American Model United Nations (Best Delegation Award), National Model United Nations (Outstanding Delegation.

Bachelor Of Arts, History; Spanish

Activities and Societies: Alpha Kappa Psi, Smittcamp Family Honors College

Spanish

Activities and Societies: Study Abroad Consortium (USAC): Total immersion program to develop Spanish skills and understanding Hispanic.

History

Activities and Societies: Study Abroad: Israel The Master’s College Extension Program (IBEX) In depth study of Jewish history, culture.

Bachelor Of Arts - Ba, History

Master Of Arts - Ma, International Relations And Affairs