Marketing Copywriter
Current- Oversee new content development for Colorado.com and edit existing content on site ensuring each page is engaging and reflects the brand guidelines- Write articles for Colorado.com, the Do Colorado Right campaign and the annual Explore Colorado Visitors Guide- Edit and approve bi-weekly social content calendars for daily Instagram, Facebook and TikTok posts- Manage development of CTO marketing publications, including the annual Explore Colorado Visitors Guide and Love, CO magazines- Edit monthly B2C in-state and out-of-state emails, driving click-through and opening rates- Edit B2B communications, including monthly Tourism Tuesday and Care for Colorado newsletters, as well as press releases.- Assist the marketing team in editing and approving long-form custom content created in conjunction with campaigns, including magazine articles, newsletters and more.