Mike Sullivan Email & Phone Number

Denver, CO, US

Denver, Colorado, United States

Peak Marketing was founded with the singular intention of merging for-profit business development, brand activation, and CSR initiatives with non-profit fundraising and brand awareness. I believe we all have a responsibility to advocate for and empower the distressed and vulnerable members of our communities. As such, Peak Marketing’s ultimate mission is.

Highlands Ranch, Colorado, United States

• Created and executed region-wide brand activation campaigns aimed at increasing brand awareness and driving revenue.
• Created and retained strong, lasting relationships with partners that resulted in a consistent stream of referrals.
• Equipped loan officers and realtors with competitive, best-in-class digital marketing strategies designed to grow their annual business.

Denver, Colorado, United States

• Manage email campaigns in Salesforce Marketing Cloud including coding, testing, and deployment.
• Oversee push notification and IAM campaigns in Swrve including testing and deployment.
• Reporting and analysis across email, push, and IAM channels.
• Create and manage audience segmentation in Redpoint Interaction.

Greenwood Village, CO

• Manage email campaigns in Salesforce Marketing Cloud email service provider platform including HTML coding, testing, deployment, and metrics reporting.
• Code emails in HTML using responsive design, as well as utilize, modify, and manage email templates.
• Develop emails using dynamic content and leverage data extensions to populate variable copy based on recipient attributes.
• Responsible for conducting email address verification scrubbing, segmenting, and loading email lists for campaigns.
• Create and manage sender profiles and data extensions to support personalized emails.

Greater Denver Area

• Managed all email marketing initiatives including internal scheduling across clients, HTML programming, database segmentation, quality assurance, and timely delivery.
• Collaborated with design and content personnel to develop high-performing creative assets.
• Developed a comprehensive email calendar supporting campaigns, seasonal promotions, event logistics, and monthly newsletters.
• Utilized WordPress to build and optimize compelling home pages and landing pages to support campaigns and events.
• Partnered with analytics personnel to identify continuous improvement opportunities on email and web.
• Developed and managed all email marketing initiatives including content development, programming, quality assurance, and scheduling.

Greater Denver Area

• Managed all digital and traditional MarCom channels responsible for generating more than $6,000,000 in annual campaigns for the Samaritan House Homeless Shelter and Catholic Charities.
• Oversaw and managed Team Samaritan House in the annual Ride the Rockies event. Responsible for corporate partnership solicitation, individual donor solicitation, logistics, and all marketing and communications related.
• Responsible for managing advertisement placements worth more than $200,000 annually including newspaper ads/inserts and online banner ads.
• Founding committee member of the “Culture of Joy” initiative aimed at creating and fostering an upbeat and joyful work place culture.

Denver, CO

• Projects/Campaigns1. InstantDrivers
• Concept: An employment solutions company which recruited, screened, and trained drivers for same-day delivery companies.
• Acquired Skills: Concept creation and implementation; Business development skills including identification of key decision makers and strategic engagement; Strategic problem-solving.2. Sober Apartment Living
• Concept: A non-profit which maintained a network of apartment units dedicated to helping individuals thrive in their sobriety.
• Acquired Skills: Website creation and management; Inbound email marketing.

Greater Denver Area

• Generated sales leads via cold calling and canvassing. Additionally, networked to identify potential new business opportunities.
• Provided clients with a comprehensive understanding of the Central Business District of Denver’s office market. Furthermore, made sales presentations to prospective clients.
• Prepared and distributed all marketing material including brochures, newsletters, and email blasts.
• Successfully negotiated commercial leases on behalf of clients.