Minjun Lin Email & Phone Number

United States

South San Francisco, California, Us

Remote First, Us

Remote First, Us

• Conducted comprehensive analysis of customers' on-chain transaction behavior across multiple decentralized (DEX) and centralized (CEX) platforms, yielding valuable insights for optimizing trading strategies and enhancing user experiences.• Utilized in-depth analysis of staking customers' behavior on lending protocols to inform strategic marketing initiatives, resulting in increased sales and adoption of the company's staking service.

Hoboken, New Jersey, Us

• Conducted comprehensive funnel analysis to identify growth gaps and optimize conversion rates for the product, resulting in a 50% improvement in the conversion rate.• Developed AB testing for product feature launch, using clustering and classification to tag a specific group of audiences.• Created and automated dashboard reports for executive team and mid-level management on visualization tools through Looker.• Crafted the data team workflow, implemented hiring plan, trained, and onboarded 15+ new hires for the team.• Managed a team of 5 embedded analysts to support their stakeholders for various departments.

Remote First, Us

• Developed and managed customized dashboards to effectively communicate key performance indicators and insights to all levels of the organization.• Implemented a robust system to measure, track and analyze ROI, successfully attributing results to experiments conducted by product managers and growth marketers.• Integrated multiple sources of data in a scalable way as the company grew its product line by 4x.

Remote First, Us

• Built ETL pipelines for the team as company’s market cap grew over 6000% from $400M to over $26B in 6 months.• Set the performance metric and created the automating weekly report on products for major stakeholders.• Forecasted products’ lifetime value by conducting customer cohort analysis.

• Co-founded a crypto exchange, expanded the registered user base to 100K+ and expanded daily active user to over 18K• Built data infrastructure for the exchange, developed business intelligence reports and dashboards for the C suite• Monitored cash and liquidity position, worked with finance team to address outstanding receivables• Oversaw general ledger entries and adjustments of clients’ assets• Established a formal structure for financial statement creation and update, reviewed results with CEO• Led a team of 8 to complete roadshow and fundraising for 15mm USD• Obtained the Estonian crypto exchange license for the company

New York, Us

• Republishing 60-80 pieces of outdated articles to increase the total entrance and sustain company’s business "moat" in SEO• Evaluating the demographics of Investopedia content viewers to assist the sales team in surpassing their annual goals• Advising with the editorial and content team on user behavior; helping their PV grow by 50% over year 2017• Tailoring the relevant Investopedia content to the sales and marketing team for customized advertising use• Reporting the weekly and monthly business metrics to the director of Data analytic team• Creating visualization charts of business metrics for the CEO

Master Of Public Administration (Mpa), International Finance And Economic Policy

Economic, Economics