Marketing Manager
CurrentExecute and manage strategic marketing, and communications plans while ensuring they are measurable.Monitor and assesses viable lead opportunities for Home Energy and HVAC lead generation while monitoring PCL in each marketing channel.Provide exceptional editing and proofreading services. Reviews content for sensitivities.Coach and lead a team of collaborative marketing creatives who develop and execute the marketing program focused on lead generation.Conceptualize and execute from start to finish marketing campaigns involving referral programs, lead purchasing, digital marketing campaigns, multi-media campaigns, and internal event and employee retention programs.Oversee and maintain website content-management strategy, and research and recommend emerging and innovative marketing solutions for each line of business.Oversee and approves a social media strategy to support objectives. brand reputation, and potential risk mitigation. Evaluates, selects, and manages external vendors and partners and related budgets when required.Help execute and monitor media plan and buys.Maintain and develop partnership and community relation programs.