Market Study Of Deci-Tex Products (Noise Isolation)
Molsheim
Market research based on the analysis of competition in the HVAC sector Product TestingCanvassing and investigationCreating competitive analysis files on Excel"Nicolas worked as an intern at L&L Products during the summer of 2015. He was given the specific job of carrying out a market research into the Heating, Ventilation and Air Conditioning (HVAC) in Europe, with a particular focus on thermal and acoustic insulation for such installations. L&L Products had recently acquired the fiber-based sound-absorption technology DECI-TEX and was looking for new applications for this material portfolio. As it had been suggested that DECI-TEX could be suitable for use in the HVAC industry, it was necessary to establish a market overview of - market size for insulation materials - regulatory environment (e.g. building regs, fire regs etc) - competitive environment (direct/indirect competition: what insulation materials are used, what fibrous materials are used, what are their comparative features/benefits, what is their price point, how can DECI-TEX be differentiated against them) This is only a summary of Nicolas’ work and does not cover all aspects. During his time at L&L Products, I have experienced him to be a sociable and gregarious person, who fits easily into an office environment. Nicolas is a good team-player, but has proven to be sufficiently self-motivated that he can carry out project work to a deadline with good results-oriented focus. The findings of his project prove that he is a very organized and methodical worker with a good eye for basic aspects of marketing. Nicolas is multilingual and highly energetic, making him a valuable addition to the commercial teams of most companies."Thomas HardtMarketing Manager EuropeL&L Products