Negotiate pricing with new and existing vendors to optimize costs and recommended process, service, or technology improvements for cost reduction, improved productivity, and profitability.Conduct research on available vendors to determine the best pricing and product quality. Monitored sales trends to identify popular products.Serve as Project Manager for opening stores. Ensured opening franchisees made purchases per set timeline to prevent opening delays. Assisted new and open locations with retail stock suggestions, layouts, planograms, and specials.

Led the development and management of business and merchandising objectives through effective partnerships with departments, vendors, and regional franchisees.Developed and executed a strategic sales plan for The Dog Stop, leading to a 9% revenue growth by optimizing vendor management and enhancing franchisee sales strategies, demonstrating my ability to drive sales in specific channels.Ensured franchisees maintain and regularly review business plans aligned with their business size, goals, and TDS objectives.Guided franchisees on merchandising, inventory management, and seasonal promotional planning to maximize retail sales.

Managed sales strategy and sales activities during a time when the brewery was scaling its operations to achieve new business growth.Overaw sales operations, logistics, and business development activities for the entire company. I focused on capturing new opportunities and driving new business development in a competitive market.Increased company growth after leading successful negotiations and securing permanent agreements with separate high-volume accounts.Closed a deal with a local event venue to establish satellite location, outdoing offers from 9 competitors, creating a major new revenue stream.Assisted with overseeing operations for 2 full-service restaurants, 2 tap-rooms, and production facility plus all accounts and the teams employed there (220+ employees).Worked directly with the owner to develop data-driven sales strategy building from P&L analysis, market research, and gap identification.Expanded our team, reorganized sales territories, and coached them to achieve 100% of our established sales goals.Increased sales with my hands-on approach to boost outside sales revenue by 40%. Partnered closely with wholesalers statewide to handle logistics and with local media and content creators to expand publicity for our brand.

Grew our team from 2 people to 5, reorganized sales territories, and coached them to achieve 100% of our established sales goals.Improved sales by increasing outside sales revenue by 64% within 12 months.Collaborated closely with wholesalers statewide to handle logistics and with local media and content creators to expand publicity for our brand.

Developed foundational relationships with account leadership, enabling the organization to retain key accounts such as a Heinz Field account that would have switched wholesalers without a mended relationship.  Presented at meetings with senior leadership to review account activity and KPIs.Exceeded goals and for 2 consecutive years, I met – and often surpassed – 100% of individual and team sales targets.

Supervised a team, and I also managed interviews, employee training, and professional development.Handled ordering of all draft beers for a bar with 60+ drafts on tap.Facilitated and followed up on daily meetings with outside sales representatives.