Paul Fabretti Email & Phone Number

Kirkland, Wa, Us

Redmond, Washington, Us

Responsible for communications relating to Microsoft’s Regulatory Governance.

Redmond, Washington, Us

The CO+I organization is responsible for designing, building, operating and innovating Microsoft's datacenters worldwide. My primary function is to deliver and execute the executive marketing and communications strategy of the CVP of CO+I and her Leadership Team. I also own the organization-wide internal and external marketing, communications, and engagement strategy for CO+I.

Redmond, Washington, Us

I am responsible for the internal and external voice and communications of the President of Microsoft US, the 10,000-person, $45bn US subsidiary of Microsoft. I am also responsible for the Executive Communications strategy across the broader Microsoft US business.

Redmond, Washington, Us

I manage marketing communications for the Microsoft Design team, working to build awareness of the work and influence of the design discipline across Microsoft.

Redmond, Washington, Us

My team is a newly-formed one within Office Marketing with a mission to significantly grow organic search traffic to key commercial Office web properties using social media and SEO.

Redmond, Washington, Us

I am responsible for the end to end global social media strategy and social reputation management for the Office Marketing organization.

I am skilled in the growing field of Generative AI prompts for communications, both written and visual. Using my extensive writing and communications background I am able to craft prompts that will generate stunning work out of both written and visual LLMs.

Seattle, Us

Course tutor at the University of Washington Continuum College Certificate in Storytelling & Content Strategy.

Seattle, Us

Board Advisor to the Content, Storytelling and Communications programs.

Madrid, Es

My role is to define and deliver the social media best-practice for Telefonica globally. This includes the development of best-in-class engagement, processes, innovation, campaigns and platform agreements across all the local operating businesses.I also have responsibility for leading the digital and social media aspects of global Telefonica corporate initiatives. I also acted as a social media advisor to the Telefonica LatAm social media teams in preparation for the 2014 World Cup and Rio 2016 Olympics.I also work across the group to further integrate social media into our processes.

Reading, England, Gb

As Head of Social Media for the UK business (O2), my role was to lead and develop the social media team (social care and social media campaigns teams), ensuring the ongoing development of world-class customer service processes and award-winning integrated campaigns.A key focus was to drive the further integration of social media into all aspects of the business to maximise the commercial and reputational benefits of social media.In April 2013 my team received Twitter’s inaugural ‘Global Flock’ award as recognition for best use of the Twitter platform. In September 2013, I launched a Global Twitter first, Tweetserve, providing customers with the ability to manage their accounts via Twitter Direct Message.I was also responsible for negotiating the terms of our Twitter ads agreement, leading us to become exclusive business partner for Twitter’s SMB advertising launch.

My role involves growing our already significant digital offering by increasing both the creativity and sophistication of our existing digital services.You'll normally find me advising clients on their digital/communications strategy, trying to understand and evaluate new technology or developing and implementing best-practice social media management either for ourselves or clients like The North Face, Hasbro Games, Original Source and many other global brands.

Cheadle Heath, Manchester, Gb

Creative Strategy & Consultancy - My role is to work with and help clients understand how social media in whatever form it comes, can be effectively implemented across their whole business.I help clients "Do More" by challenging their briefs to understand the motivations behind their thinking to ensure that they are maximising the opportunities that a fast-moving digita world presents to them.We are doing this for people such as Brother Printer Europe, Manchester United, Burrda, Superdrug and Henri Lloyd. We love doing it for them, and they love us doing it for them.

Gb

I was co-founder of Gabba, Manchester's first dedicated social media agency, focussing on the how to employ social media practice at both a strategic and tactical level.We help brands create conversations with their audiences - not the kind of stunt-based gimmicks, but real, lasting, meaningful conversations.The NHS, Microsoft, Lexus and Dyson trusted us with their online reputations.

London, England, Gb

I worked across the group providing specialist experience and knowledge helping to develop innovative digital initiative to both existing and new clients.

Stockport, Greater Manchester, Gb

I was responsible for managing online marketing projects on behalf of clients such as British Gas and also developed the very first social media strategies for Shop Direct Group.I was also responsible for the development of KMP's social media offering from product development to client consultation, monitoring, strategy and project management.

I co-founded the online bathroom retailer bighippo.co.uk which served as the retail arm of a Yorkshire-based bathroom distributor.By the end of Year 1 turnover hit £200,000, we were profitable and by the time of my departure, turnover had reached £420,000 supported by the launch of a bricks and mortar showroom in Harrogate.

Roubaix, Fr

Bsc (Hons), European Economics And Telecommunications

Dut Tech De Co, Business Studies