• Building Smart landing pages, Embedded forms, Emails, Webinar events(On24 and Cisco Webex) and Live events (In person Events) using Eloqua.• Building complex Campaign flow Prospective, Lead nurturing and re-engagement programs.• Involved in creation of complex segmentation, Data cleansing, and Reporting Agents.• Involved in creation of Shared Filters, Shared Lists, and Contacts.• Tracking and reporting on campaign performance ROI: email responses and registration metrics.• Developing and deploying of value-added marketing programs for Cisco Products.• Attending daily calls with client, Addressing the challenges of the campaigns and planning the future campaigns.• Involved in creation of various A/B testing and Multivariate testing campaigns.• Design and monitor all metrics in coordination with account management.• Assisting leads to complete account audit on monthly basis.Primary client is Cisco.

*)Managing Corporate Eloqua instances.*)Develop Campaign flow Prospective, Lead nurturing and re-engagement programs.*)Involved in creation of Multi step Campaigns, Forms, emails and landing pages using Template Builder.*)Involved in creation of Segment, Shared Filters, Shared Lists, and Contacts.Tracking and reporting on campaign performance ROI: email responses and registration metrics.*)Developing and deploying of value-added marketing programs (email, events, and webinars) and tactical sales activities for Oracle Products.

• Documentation, planning campaigns, executing the campaigns, deployment campaigns reports pulling.• Managing team members.• Providing training to the new team members.• Automating the campaign's using workflows.• Demands knowledge of email campaign process to conduct below tasks:• Creating email templates• Working on subscribers data file – data hygiene, data segmentation, extraction of targeted audience by running conditional queries.• Deployment of emails to large subscriber base• Analytical skill to analyze post-deployment activities – Delivery report, open rates, click rates, spot light purchases etc.• Expert in Eloqua, Salesforce marketing cloud,Adobe Neolane,Epsilon CRM tools i.e Dream, Dream mail and harmony.• Handling multiple tier 1 accounts.• Building microsites and landing pages using Email studio.• Creating data extension and data filters.• Doing A/B testing on subject line,From name, preheader, content,Date and time.• Building outbound SMS using Mobile connect API.• Creating journey builders and Data extension.• Worked with multiple accounts like DELL APAC,P&G workflow, WPG and Coles.