Rachel Baity Email & Phone Number

• Develop and implement strategic marketing communications, multi-channel campaigns, articles, and presentations for Cisco executives and employees to inspire, engage, connect, and inform. Collaborate cross-functionally.
• Develop and execute marketing and communication strategies for the People Intelligence team to improve employee engagement and user experience by 28%.
• Craft compelling data storytelling narratives for quarterly company-wide research that is shared with all Cisco executives.
• Develop communications to effectively convey data-driven insights to relevant stakeholders and inspire them to take action.
• Collaborate cross-functionally to gather and translate data and take insights to market.
• Continuously learning latest data storytelling technique and Generative AI best practices.

Greater San Diego Area

• Developed strategic communications, multi-channel campaigns and events, roadmaps, newsletters, and presentations for internal Engineering and IT organizations to inspire, engage, connect, and inform. Collaborated.
• Saved $1.2M per year by analyzing project portfolio and identifying projects that should be eliminated or put on hold that didn’t align with strategic objectives.
• Conducted employee engagement feedback, created, and implemented improvement strategy resulting in a 25% increase in employee satisfaction.
• Developed and refined companywide internal news strategy to keep content fresh, improve clarity, and maintain consistency.
• Collaborated with Marketing, Communications, and Legal teams to create compelling and engaging print and digital content for events.
• Created visual assets such as pamphlets and infographics used at recruiting events to showcase the benefits of working for the organization.

United States

• Delivered innovative financial software services to global businesses and individuals.
• Designed marketing product sheet showcased on company website.
• Analyzed market segments to identify new business opportunities to expand the existing customer base.
• Managed a portfolio of 20+ products and services while maintaining relationships with approximately 300 accounts to provide excellent customer service and minimize problems and grievances.
• Performed comprehensive market research on products and local businesses.
• Utilized multiple CRM systems simultaneously for pipeline management and marketing strategy.

Kalamazoo, Michigan Area

• Consulted with local and national businesses about advertising platforms.
• Sold and marketed advertising space in Western Michigan University's campus planners.
• Directed a team of 5 in organizing contracts and oversaw daily meetings to promote confidence.
• Created presentation visuals to fit each customer's needs while maintaining strong relationships.
• Enhanced interpersonal communication, time management, and confidence.
• Managed over 50 accounts making 30+ sales call per day.