Ralph (Tripp) Sommese Email & Phone Number

New York, United States

New York City Metropolitan Area

Greater New York City Area

Formerly Telaria, Inc.

Greater New York City Area

Formerly Tremor Video SSP

Greater New York City Area

Greater New York City Area

Greater Philadelphia Area

*Aggregated and analyzed social media metrics to provide solutions maximizing impressions and click-through rates for online platforms including Instragram, Facebook, and Twitter.*Assisted in the research, planning, and active participation of local B2B networking events reaching over 100 local small businesses.*Coordinated and executed planned distribution of out-of-home marketing promotions in key high-volume locations around greater Main Line area

New York, Ny

*Assisted in Phase I marketing campaign execution of HBO Original Series "True Detective", collaborating with members of Program Advertising, Social Media, .COM, and Creative to create a comprehensive integrated marketing campaign. *Managed tracking and updating weekly Pop Culture Trends Report for entire Marketing Department*Coordinated assets for Comic-Con executions for Original Series "Game of Thrones". *Assisted in gathering, organizing, and maintaining past campaign layouts and executions to reference in future launches. Updated final marketing campaign decks for Original Series "Game of Thrones", "Looking", "The Newsroom", "True Detective", and "VEEP"*Supported selection of photography for HBO photo displays for out-of-home and website advertisements. Photography selected for Original Series "Girls", "Life's Too Short", "The Newsroom", "True Detective", and "VEEP"*Encoded digital assets for campaigns that used for high traffic websites such as The Hollywood Reporter and The Huffington Post*Created social media campaign analysis for Original Series "Game of Thrones" (Season 3) and "Girls" (Season 2). Introduced and summarized the social media strategy of each show. Analyzed end of season metrics including methodology/objectives, key findings, positive/negative mentions, and global impacts. Provided social media suggestions for next season including show implications, areas of improvement, and additional tracking metrics. *Managed creative campaign team for culminating intern presentation “Project HBO”. Collaborated with creative team to create visual campaign and tagline. Created campaign panels used in final presentation.

King Of Prussia, Pa

LEGO Brand Retail*Created customer loyalty by delivering the full LEGO brand experience through meaningful interaction with guests of all ages. Consistently ranked top performer for bi-monthly "Mystery Shops".*Hosted in-store marketing events such as mini-builds, club events, and master builds. Events would sometimes host up to 200 kids with their families. Planned and managed monthly events including leading mini-build team meetings to ensure content of mini-builds were up to date and consistent.*Built in-store displays cases, window displays, and store models ensuring consistency with scheduled LEGO marketing campaigns. Campaigns included "Agents", "City", "Chima", "Ninjago", "Pirates", and "STAR WARS"*Planned seasonal inventory requirements based on previous year's data, Just-In-Time (JIT)/Supply Chain capacity, sales promotion, in-store storage capacity, etc. *Measured/analyzed stores predicted vs. actual sales results.*Managed product transfers between stores and direct-to-consumer distribution centers. Some experience with SAP Enterprise systems.

Upper Main Line Ymca

*Converted, organized, and standardized over 200 volunteer & student contact information into digital format*Managed YMP Senior Recognition event of over 100 guests. Assumed technology specialist duties by managing and creating YMP Senior Recognition Student Video. Directed YMP students ages 13-18 to perform live music at YMP Senior Recognition

Bachelor'S Degree, Marketing, 3.4

Activities and Societies: Temple University Professional Sales Organization- Events Coordinator Temple University American Marketing.

Liberal Arts And Sciences, General Studies And Humanities

Activities and Societies: Classical Greek Mythology Study GroupTemple Rome Study Abroad Program, Fall Semester 2013

High School Degree

Activities and Societies: Musicians Guild