I strongly believe that when people who share a common interest gather together at conferences to share their knowledge, insights and ideas, this makes a direct contribution to the advancement of humanity and ultimately makes our world a better place. Conferences play an essential role in generating new ideas and discoveries that are important sources of progress in our world. For that reason, my mission is to improve our understanding of how conferences work best, for the people who attend them, the people who organise them, and the destinations and venues that host them. Education, training and research are the keys to adding to our knowledge of this most human of activities, and that is the path I am proud to have chosen to follow as a career and as a vocation.The typical clients I work with are:CONVENTION BUREAUS that need an analysis of their city's or their country's performance or potential performance as a conference destination.CONFERENCE ORGANISERS that need a speaker or moderator who has an understanding of the MICE industry and the latest trendsMEETINGS INDUSTRY ASSOCIATIONS that need research into the performance of their particular sectorCONFERENCE VENUES that need their staff to be trained in the latest techniques for winning meetings and events business.If you would like to discuss how I can help your organisation, email me at: rob@miceknowledge.com