Ruby Wang Email & Phone Number

Auckland, New Zealand

• Team Leader for Digital Marketing staff, monitor and manage their work and professional development, assign daily tasks and ensure all work is of a high quality
• Plan and coordinate bespoke and compelling digital marketing campaigns, comprising email marketing, social media marketing and pay-per-click advertising – oversee SEO strategies for website optimisation
• Implement digital marketing campaigns using a multi-channel and multi-country approach
• Create and implement marketing strategies focused on increasing website traffic, generating viable leads anddriving growth in business revenue and profitability
• Collaborate with content creators to deliver individual customer journeys and outstanding brand experiences,with a strong focus on innovation and originality
• Gather and analyse relevant data, gain insights to review, revise and enhance digital marketing strategies

Auckland, New Zealand

• Online leader in planning and managing all digital marketing campaigns
• Developed and maintained international and multi-language digital marketing channels in both English andChinese – WeChat, Facebook, Instagram, Google Ads, YouTube Ads, TikTok and email marketing
• Led all activities for publicising and optimising web content for Shopify
• Partnered with a Chinese based Key Opinion Leader (KOL) in planning and executing bespoke marketingcampaigns on WeChat, YouTube and Xiaohong Shu
• Effectively used Google Analytics and Facebook Business Manager for ongoing testing, optimisation andanalysis of target criteria, content and landing pages – focused on increasing open, click and conversion rates
• Worked with partner agencies to create and manage SEO strategies

Auckland, New Zealand

· Preparing and implementing marketing policies and programmes for the market. · Coordinating the production of advertising campaigns, involving specialist activities such as artwork, copywriting, media scripting and production and media placement within time and budget constraints. · Compose and post online content on social media accounts (i.e.Wechat)·.

Auckland, New Zealand

· Assist in event logistics.· Maintain communication with event vendors through lifecycle of each event. · Accurately manage expenses in accordance with budgetary requirements. · Work closely with editorial to develop event marketing materials.· Create and implement on-site attendee experience strategy.

Auckland, New Zealand

· Support manager in organizing and implementing marketing projects· Compose and post online content on social media accounts (i.e.Wechat) l Advise on all marketing related elements to the manager· Marketing material preparation· Respond to customer comments/feedbacks on social media channels· Assist in campaigns organizing· Keep up to date with catering.

Auckland, New Zealand

· Assist in daily servicing of clients· Answer existing and potential clients queries on products and services· Assist in the administration of clients matter, including generation of report, l Follow up with customers’ queries· Deal with customer complains· Any ad-hoc tasks assigned by the manager

Master Of Management, Marketing, Master Of Management With Merit - Marketing;

· 2018 Highest grade of Good George report - Strategy Capstone · 2018 Best Campaign Pitch Winner – Marketing Communication

Accounting And Finance, Bachelor Of Business Studies Finance

· Certificate of Distinction Massey University - Financial Modelling · Certificate of Distinction Massey University - Methods of Economic.