Ruth Barrocas-Hockema Email & Phone Number

Springfield, Or, Us

Portland, Or, Us

Leadership and Management• Managed sales development reps for Enterprise, Corporate, and Public Sector accounts.• Focused on team performance with individual coaching and team prospecting.• Developed targeted campaign plans for various segments, focusing on both current clients and new logo accounts.• Consistently achieve an Internal Net Promoter Score (iNPS) of over 90%, reflecting exceptional employee satisfaction and engagement within the team.• Developed and implemented a comprehensive compensation plan for SDRs, aligning incentives with company goalsSales Growth and Performance• Successfully guided my team to achieve 110% of our goals by mid-2024, exceeding expectations in a challenging consumer expansion environment.• Achieved goal attainment of 145% 2023.• Recipient of the Demand Gen Star award in 2023.• Recognized as Presidents Club Winner in 2022 & 2023.• Drove pipeline growth from $2.4M/month in 2021 to $4.6M/month in 2022.• Attained 158% of goals in 2023, 120%+ in 2022, and 105%+ in 2021.Training and Development• Developed cold calling tactics resulting in increased sales opportunities.• Created process documents and training materials for new hires in Sales Development and Account Executive roles.• Established a Knowledge Hub for the Sales Development Team on Confluence.

Portland, Or, Us

Enterprise Archive Compliance, SaaS, RegTech

Miami, Florida, Us

• Recognized as Sales Coach of the Year for exceptional performance in 2017, 2018, and 2020.• Analyzed and reported on agent performance against KPIs, driving accountability and sales excellence on a daily, monthly, and year-to-date basis.• Achieved the Gold Team Award for 15 months over three and a half years, solidifying my reputation as a top-producing sales coach.• Generated $25 million in gross revenue for 2019 YTD, demonstrating strong revenue growth and leadership impact.• Pioneered the first on-site sales coaching initiative for the Springfield outbound team, setting a precedent for future success.• Successfully built and developed three large outbound sales teams in Springfield, Oregon, enhancing overall sales capabilities.• Led the recruitment and hiring of over 40 sales professionals, expanding team capacity and driving performance.• Cultivated and leveraged cross-departmental relationships to achieve ambitious revenue goals, fostering collaboration and growth.• Developed comprehensive business rules and training materials for sales campaigns, ensuring clarity and effectiveness.• Created a performance improvement plan to enhance team productivity and drive results.• Established effective sales talk tracks to guide agents in selling and branding, improving overall communication strategies.• Served as the lead sales trainer for multiple outbound sales classes, imparting essential skills and best practices to new agents.

Miami, Us

• Successfully managed and developed a team of 13 sales agents and 3 service agents, consistently meeting KPIs.• Drove a 34% year-over-year increase in outbound sales dials, significantly enhancing team productivity.• Led the team to achieve the highest monthly performance to goal for two consecutive years, demonstrating exceptional leadership.• Generated $23 million in net revenue for 2015, achieving 112.7% of the net goal.• Achieved $24.5 million in net revenue for 2016, reaching 107% of the net goal.• Recognized as the top-producing coach in Celebrity Consumer Outreach for both 2015 and 2016.

Miami, Florida, Us

Elected into team captain role to work towards improvement of team performance.Mentored colleagues on sales techniques.Responsible for VIP guest requests.Assigned to multiple specialized projects.Evaluated guest needs and identified products that best fit guest's requests.Serviced existing reservations according to guest requests and in accordance with existing business rules.Applied customer service standards in all guest interactions, responsible for maintaining brand standards when handling inquiries.Served as Chair, Employee Engagement CommitteeOrganized team goals based on employee suggestion reporting.Completed surveys and lead query’s.Lead team meetings and assigned tasks with feasible due dates.Held members accountable for research assigned.Met with vice president to present employee concerns and review information.Presented updated dockets to Consumer Outreach team.

Miami, Florida, Us

Secured flights for cruise guests, travel agents, and certified vacation planners.Ensured flight parameters were met.Extensive knowledge of ports of call and airports.

Miami, Florida, Us

Responsible for immigration document check.Familiar with crowd control.