Sally Vedros Email & Phone Number

San Francisco, Ca, Us

First novel published in May 2020. Available on Amazon and other booksellers globally.https://lnkd.in/gSqUJ2x

Consulting services related to content marketing strategy and development. Messaging, positioning, and internal/external materials for a range of companies, including: Salesforce, Heroku, 8x8, Cohere, Norden Living, Backblaze, CarVal Investors, RealDefen.se/Iolo, Postman, StackShare.io, PayComplete, FluentStream, Omidyar Network, Fastly, Mattermost, Marqeta, Realm, Box, Polaris Pacific, and others. Agency collaboration includes:Intrepid Creative (clients: Apple, Visa) Cannonball (clients: Visa)Measure (clients: Continuous, VGS, Primer, TaxJar, Wello, Contentful, Glint, and more)

San Francisco, California, Us

As part of the Developer Marketing team, I'm focused on all things content, including copywriting, editing (technical and business content), and content strategy.

San Francisco, California, Us

Working with the Salesforce Heroku marketing team to help tell the Heroku story across web content and digital marketing initiatives, as well as develop brand and product messaging and materials.

Foster City, California, Us

Strategized, planned and led a variety of product marketing initiatives to establish and grow a new, strategic program for Visa that focuses on building a developer ecosystem.

Chicago, Illinois, Us

Responsible for the strategy and planning of mobile application discovery for emerging markets in China and Latin America. Scope of role includes consumer and developer positioning/messaging, campaign and program development, and virtual team leadership.

Espoo, Southern Finland, Fi

The N-Gage mobile gaming platform offers consumers a premium social gaming experience on high-end Nokia devices. Principal product manager for the N-Gage mobile gaming application and gaming platform experience on device. Led cross-functional, international teams to concept, develop, and launch strategic product plan. Key responsibilities included feature roadmap planning, concept development and specifications, stakeholder management, and consumer research/insight planning. Led concepting team to develop the future social gaming experience for Nokia devices as aligned with other Ovi services.

Espoo, Southern Finland, Fi

Championed N-Gage to numerous internal teams worldwide to achieve inclusion in diverse plans. Key responsibilities included the planning, development, and execution of global launch activities for the N-Gage platform across a wide variety of internal channels, including consumer messaging, collateral creation, trade event marketing, and out-of-box experience strategies. Represented the marketing perspective to the product management team during product development. Managed projects developed by creative agencies.

Espoo, Southern Finland, Fi

The N-Gage Arena is a mobile gaming community for N-Gage gamers. Drove strategy, planning, and execution of global community activities. Key responsibilities included: messaging, positioning, value proposition, collateral development, online/offline events. Developed numerous innovative community programs. Managed projects developed by creative agencies.In this role, I developed and drove marketing planning and activities for the global Arena community, including consumer product positioning and messaging, collateral creation, agency management, CRM. Also led cross-functional teams in creating community development programs .

Irvine, California, Us

Principal editorial representative for Sega.com responsible for the content strategy and development for a wide range of projects, primarily consumer-facing websites and SegaNet gaming network, as well as consumer and B2B marketing collateral. Managed a team of in-house and freelance writers, a multimedia producer, and voluntary staff contributors.

Responsible for the development and delivery of content for diverse corporate client projects.Significant experience with conceptual/creative development, web/multimedia technologies, client management, and project management.

Bachelor Of Arts, Art History

Certificate, Multimedia Studies

Certificate, Product Management & Product Marketing

Diploma, High School