Samantha White Email & Phone Number

I have collaborated with more than 35 public and private institutions throughout the U.S. on achieving their enrollment goals. In my current role, I am responsible for the on-time, on-scope and on-budget delivery of services to campus partners, and delivering strategy on enrollment marketing services.

Columbia, Mo

Responsible for on-time, on-scope and on-budget delivery of servicesSet realistic expectations with the client; set and manage a project timelineProvides updates on program progress to clientServe as the liaison between the client and internal staff membersCoordinate procedures and schedules between internal departments, call center management, vendors, and sales/consulting groupsProvides thorough and knowledgeable guidance for campaign and enrollment successExecute a contract by coordinating team members, purchasing data from outside name vendors, completing order forms; responsible for an average of 75 campaign launches annuallySet-up and launch multi-channel campaigns in resource management system; responsible for over $3M in contracts for majority of time in positionOrganize and allocate resources from team members with diverse backgrounds (technical and creative positions)Reduce issues to core elements: develop solutions using problem solving/analytical skills

Columbia, Mo

Oversee traditional day, evening, international, and all graduate recruitment efforts across the U.S., and all staff associated with those roles (approx. 25 staff)Responsible for $1.1M budgetCoordinate all recruitment efforts; marketing, public relations, scholarship awarding, evaluation of transfer credit, athletes and international studentsCreate and execute a 5-year Recruitment Plan and 3-year Strategic Enrollment PlanPrepare and disseminate weekly admissions reports, projections and strategic initiativesConceive and implement the Columbia College Leadership InstituteImplement and oversee the use of the college-wide CRM productMonitor and continually assess recruitment goals and admissions goals for traditional day, evening, international and all graduate admissions across the collegeDaily/weekly tasks: public speaking, chairing meetings, providing insight, direction, leadership and training

Provide counsel/advising to and oversee all clubs and organizations (50+)Plan and execute Family Day/Homecoming annually for approx. 250 attendeesPlan and execute all Summer Welcome events (7) annuallyAdvise Student Government Association, Emerging Leaders Institute (ELI) and Student ActivitiesCommission Adjunct faculty for Emerging Leaders Institute