Samuel Velázquez Email & Phone Number

Netherlands

Amsterdam, North Holland, Netherlands

As part of the Management Team (MT), I have shared responsibility for setting the strategic direction, managing resources, and ensuring seamless execution of initiatives that drive company growth and profitability.As Head of E-commerce at InDomo, I’ve crafted and executed tailored digital strategies that have significantly boosted both revenue and brand visibility. In this role, I am responsible for the overall growth of the e-commerce division, including team management, refining the e-commerce proposition, adopting cutting-edge technology, forming strategic partnerships, and expanding the agency’s portfolio through client acquisition.

Amsterdam, Holanda Septentrional, Países Bajos

E-commerce / Amazon consultant. Helping brands scale their E-commerce business:▪ Managing a team of Amazon specialists to provide tailored Amazon consultancy for top-tier brands.▪ Overseeing projects at Commerce Lab, Amazon brand accelerator, ensuring timely delivery and optimal results.▪ Developing and implementing e-commerce strategies to achieve significant growth for brands like Philips, Miele, Auping, Casa and Bissell.

Teaching undergraduate students how to leverage digital marketing techniques (SEO, SEM, Growth Hacking...) and Master´s students to create applicable digital marketing plans.

Amsterdam, North Holland, Netherlands

As a Business Developer I played a key role in launching and expanding the marketplace division of the agency in Spain, building it from the ground up.As a Senior Marketplace Specialist in the Amsterdam office, I have managed different types of projects for Amazon and other marketplaces, for brands like Philips, Daikin, Garmin, or Rituals, and managed large teams of content and media specialists to help brands improve their online presence and ultimately increase their revenue.

Amsterdam, North Holland, Netherlands

South Korean company Winix, based in Seoul, is one of the world leaders in air treatment products. From the European subsidiary in Amsterdam, the company sells its products in more than 20 countries through the main retailers and marketplaces in each country. In charge of Winix's digital marketing strategy in Europe, my main functions were the following:▪ Execute the sales and advertising strategy on Amazon throughout Europe (8 marketplaces).▪ Plan, coordinate, and create content for Amazon and other marketplaces with a focus on SEO.▪ Effectively plan and manage the advertising budget for Amazon (Amazon Advertising) and execute campaigns (SP, SB, Display, DSP...).▪ Plan, coordinate, and create content for our different sales and information channels (website, social media, corporate blog...)▪ Coordinate SEO and SEM strategy (Google Ads). ▪ Support the various distributors and retailers we work with.▪ To constantly grow and improve the company's online presence across Europe.

Rotterdam, South Holland, Netherlands

IHS is an international institute and a global center of excellence in Urban Management, Housing, and Urban Planning at the Erasmus University Rotterdam. It offers post-graduate education (Master's degree and Ph.D.) training and advisory services. ▪ Working mainly on Content and Inbound Marketing. My main tasks included coordinating and executing Content Creation, Social Media Management & Graphic Design projects.

E-Commerce manager & consultant ▪Designed the overall Amazon Strategy for the company across Europe.▪ Designed and executed PPC campaigns (Google Ads).▪ Analyzed data with Google Analytics to monitor customer engagement, oversee advertising campaigns and identify ways to improve.▪ Recommended and coordinated website redesign and website content to make it attractive, informative, and user-friendly (UX).▪ Developed content and social media strategy.▪ Created digital marketing strategies and suggested improvements.

Bachelor’S Degree, Communication And Media Studies

Nuffic Diploma Equivalency: NLQF 6/EQF 6

Master'S Degree, Marketing

Nuffic Diploma Equivalency: NLQF 7/EQF 7 ✔ PPC ✔ E-Commerce ✔ Search Engine Optimization (SEO) ✔ Web Analytics ✔ Content Marketing ✔.

Bachelor'S Degree, Advertising And Public Relations