Mike S. Email & Phone Number

Spring, TX, US

Palo Alto, CA, US

San Jose, California, US

- Ownership of the innovation roadmap and growth agenda- Driving growth as the Principal leader of Norton's Emerging Product Management group. Contributing to - Norton's efforts to herald the era of the Digital Safety Platform for consumers- Launched Norton Identity Protection in the summer of 2016 the precursor to Symantec's acquisition of LifeLock for.

Vernon Hills, IL, US

- Developed corporate strategy identifying opportunity and led the delivery of CDW's first 'white-labelled' e-Commerce fulfilment solution as a value add service. Defined project charter, coordinated delivered, negotiated partnerships and led overall project scope working with multiple external and internal stakeholders and solution delivery partners..

Toronto, Ontario, CA

- Reported to COO and chartered with creating a revised CRM strategy with best-in-class practices. - Led cross-functional team tasked with the re-designing CX of Home Page improving customer engagement and conversion, while delivering new revenue opportunities for advertisers.- Analysed consumer dB of over 9M records, recommending a series of operational.

Scarborough, Ontario, CA

- Researched, Compiled and Presented a seminar to C-suite executives focused on the rapidly changing face of commerce and the implications of these rapidly evolving forces on their existing businesses.

Palo Alto, CA, US

Responsible for managing and re-defining company’s CRM customer engagement and email marketing strategy while delivering improved brand reputation scores and increasing both direct and indirect revenue across all channels. Areas of responsibility include data modeling, cost envelope reduction, content syndication and delivering database-driven dynamically.

Palo Alto, CA, US

Responsible for paid media, user experience, and online channel sales and e-commerce supporting both B2C and B2B customer segments. Led a dedicated online team and managed the digital marketing investment mix. Areas of responsibility also included advertising, CRM & email, social media, SEM & SEO, creative & web-site design, partnerships, agency management.

Palo Alto, CA, US

Responsible for customer database, email, online search and web analytics including the deployment of dynamically generated search landing pages - a first for the company. Additional responsibilities included: advertising, devising the online strategy, team leadership and management of a multi-million dollar budget.Results:- Pioneering the use of deploying.

Palo Alto, CA, US

Recruited to penetrate new “e” markets and deliver an e-commerce engine capable of direct customer fulfillment as well as develop an Americas wide customer loyalty program. Under my leadership I was responsible for:- Establishing a world-class consumer email engagement program.- Developing multiple email message streams and introducing personalization for.

Palo Alto, CA, US

Responsible for re-launching HP’s consumer Pavilion brand of personal computing products into the Canadian marketplace. Managed PC business unit, comparable to start-up environment, directed all aspects of the product line including brand and go-to-market retail channel strategy, product pricing and advertising. Built entirely new supply chain, customer.

Palo Alto, CA, US

Responsible for marketing all aspects of the DeskJet printer brand across European markets.

Boston, MA, US

Responsible for marketing semiconductors to the largest European mobile handset manufacturers: Ericsson, Nokia and NEC.

Master Of Business Administration (M.B.A.)

Bachelor’S Degree, International Marketing

Associate’S Degree, Business/Commerce, General

Engineer’S Degree, Engineering And Computing Science

Engineer'S Degree

Certified Basketball Coach - Level Ii, Coaching Youth Team Sports