Sara Otto Email & Phone Number

St. George, Ut, Us

St. George, Ut

St George, Utah, United States

Bloomington, Minnesota

- Communicated new vision and mission to previous funding- and promotion-related constituents of Lupus Foundation of Minnesota, including individual and corporate donors, third-party fundraisers, media partners, to ensure continued support of the cause - Managed communications, website, direct mail efforts and e-newsletter, and developed methods to raise public awareness of lupus and Lupus Link Minnesota’s mission and services- Directed all operations for new fundraising strategies and events, leveraging donors and sponsors, crafting tailored sponsorship opportunities, and driving new fundraising initiatives- Worked collectively with staff and board to develop short-term budgets, fundraising plans, communications strategies, and long-term approach for organizational program and educational offerings- Facilitated transfer of assets, conversion of vendor contracts, creation of new standard documents and guidelines, and promotional/education materials- Accomplishments:o Oversaw successful creation of brand identity through organizational naming and logo development, and development and launch of social media presence and websiteo Completed short-term strategic planning and budgets in conjunction with staff and board of directors, laying the framework for a longer-term strategic plano Launched fundraising walk event, netting over $31,000; beer dinner; online auction, and newsletter

Bloomington, Minnesota

- Served as primary contact and principal relationship manager for all funding and promotion-related constituents, including individual and corporate donors, third-party fundraisers, media partners- Prospected and fostered new relationships, donors and sponsors; managed existing relationships and tailored specific plans to cultivate long-term, valued relationships with all constituents- Worked with staff, volunteers and contractors to be accountable for all events by the Foundation for the purpose of raising funds and awareness – events include an annual golf tournament, three fundraising 5Ks/walks, a food and wine (and beer) classic and other special projects- Coordinated and managed the Foundation’s communications, website, direct mail efforts and monthly e-newsletter, and developed methods to raise public awareness of lupus and the Foundation’s mission and services- Managed two staff members, event committees and volunteers to assist with efficiency of events and everyday operations- Explored opportunities for merchandising, planned giving, and grants for development and fundraising- Accomplishments:o Envisioned and created the Lupus Food and Wine Classic annual fundraiser, working with top restaurants, local wineries and numerous donors to see four years of growth and developmento Orchestrated the addition of a 5K, and electronic registration/ fundraising, to the annual Lupus Walk for Hope, meeting and exceeding all fundraising and attendance goalso Expanded the Walk/5K to the Duluth area, increasing awareness, fundraising and attendance year after year o Worked with a major market radio station and personality to craft and grow an annual 24-hour on-air fundraiser for the Foundationo Transitioned the organization to a monthly electronic newsletter from a quarterly printed publicationo Crafted and grew the organization’s social media presence, oversaw promotional video production as well as website overhaul and design

Oversee transition of national, printed newsletter (Horseshoe Pitching Newsline) to an electronic publication; collecting and managing email lists from local charters; assembling and editing content from officers and members; graphic design of supplemental materials, and layout on a bimonthly basis

- Developed, managed, promoted, staffed and executed corporate and charity events: golf tournaments, promotions, galas, meetings, open houses, conferences and destination trips – often 12 or more projects concurrently- Set, realized, and exceeded financial and public relations goals; worked in cooperation with various committees, volunteers and individuals to steer and set budgets and expected outcomes- Served as direct client contact to develop and maintain client and sponsor relationships, fostering repeat business- Designed and produced collateral materials including posters, promotional materials, invitations, brochures, sponsorship packages, proposals, signs, banners, advertisements and logos, both in-house and in cooperation with vendors- Managed site selection, contract negotiations, lodging and transportation arrangements- Arranged celebrity and guest participation in various events: contracting, corresponding with clients and celebrities regarding arrangements and details- Responsible for all aspects of small office management: correspondence, budgets, contracting outside services, website management and computer troubleshooting