Scott Reid Email & Phone Number

Atlanta, Georgia, United States

Greater Atlanta Area

• Planned and managed two redesigns and redevelopments of website (https://www.chronicdisease.org/).
• Monitor and report analytics for social media campaigns, video uploads, posted documents, and more to ensure projects meet KPIs.
• Provide support with updates to website and social media channels via landing pages, blog/news posts, social media, and communication deliverables for staff of approximately 75; write press releases and email.
• Encourage change management via training and assisting stakeholders with communications deliverables.
• Manage team of contractors for varied tasks like web development, graphics, publication management, and system administration.

Greater Atlanta Area

• Build web pages via Drupal 8 content management system using its content block system, performing quality control processes to ensure proper grammar and style, spelling errors, link paths and other issues
• Migrate content, including graphics, to a soon-to-launch Hiscox.com, the website of a $2B international insurance company
• Set SEO parameters, including meta title and description, canonical link, link paths, keywords and more
• Collaborate with marketing and IT departments to ensure web content is accurate

Greater Atlanta Area

• Updated and edited Wordpress sites for two 85-year-old Atlanta manufacturing businesses (http://www.generalpapergoods.com; http://genflexlabel.com)
• Drafted, edited and posted marketing blog posts highlighting company news and accomplishments
• Increased sites' SEO to amplify search visibility within company's service range
• Published to social media outlets with marketing content
• Drafted and disseminated outbound marketing

Managing Editor of Student Housing Business. Similar duties as previous role, in addition to maintaining duties of Associate Editor, for different sector of commercial real estate

· Updated and maintained the Shopping Center Business news blog daily (http://www.shoppingcenterbusiness.com)· Created and edited a weekly Shopping Center Business e-newsletter blast read by 45,000 subscribers· Set SEO to online posts to increase visibility among readership· Managed team of three to five freelance writers and edited their articles for.

Greater Atlanta Area

· Wrote and edited copywriting in “daily deal” format to drive click-through in 50+ markets· Completed impromptu, comprehensive revisions and modifications as needed· Performed several review processes daily to ensure deals met accuracy and information standards set for services being marketed· Managed team of three to five freelance copywriters for.

Madrid Area, Spain

Assisted English language teachers with conversation, pronunciation and vocabulary skills for students in suburban secondary school. Ambassador for American culture.

Vigo, Spain

Assisted English language teachers with conversation, pronunciation and vocabulary skills for students in rural primary school. Ambassador for American culture.

Researched, wrote and line-edited feature-length advertorial and general interest articles for three bi-monthly regional magazines. Oversaw pagination and overhaul of website featuring proprietary CMS.

Atlanta, GA

Wrote feature articles profiling prominent members of the aviation industry and about other issues affecting the industry.

Atlanta, GA

Wrote daily articles about marketing and advertising industry news for subscriber-based online newsletter.

Atlanta-based researcher who provided archival material relating to the assassination of Martin Luther King, Jr. Book published in 2010 by Doubleday.

Atlanta & Athens, GA

The Sunday Paper - Atlanta, GA - Arts & Entertainment Intern (listings and feature writing)Atlanta Magazine - Atlanta, GA - Fact-Checking InternFlagpole Magazine - Athens, GA - Music Intern (listings and feature writing)

Weekly story writer for 17,000-circulation student newspaper