Dennis Yu Email & Phone Number

Greater Seattle Area

• Design and develop print and digital materials including flyers, brochures, postcard,newsletters, books, web pages, social media posts, emails, custom materials and more.• Provide support for 7+ offices with 300+ clients across the region.

Columbus, Ohio Area

Columbus, Oh

o Worked directly with Sales and support ad sales marketing initiatives and product launches.o Played a key role in helping Spectrum Reach build a distinguishable brand and marketing strategy.o Delivered marketing plans that drive client awareness and help increase sales effectiveness.o Partnered with sales leaders to assess the competitive landscape to implement successful marketing plans. o Executed marketing strategies designed to meet or exceed client growth, retention and revenue projections.o Served as brand ambassador, ensuring the elevation of our brand throughout the market while adhering to brand guidelines.o Partnered with sales leadership to evaluate local marketing opportunities to expand brand and product awareness with existing and prospective clients.o Crafted and managed both internal and external communications - developed communications that educate, peak interest and grow client revenue while strengthening client relationships.o Worked closely with marketing and sales leadership to generate new business leads through direct marketing campaigns, promotional offers, educational seminars and/or B2B events.o Created marketing assets that can be leveraged to drive demand.o Developed, implemented and optimized marketing strategies, campaign ideation and creative problem solving for key clients.o Developed and executed custom client promotions that drive consumer traffic, provide customer databases, support events, client outreach, and acquisition.o Collaborated with local sales leaders to drive corporate sales initiatives.o Optimized product, sports, and programming materials while ensuring brand consistency.o Activated Spectrum Reach brand through market-level support and outreach including local community and chamber organizations.o Measured effectiveness of marketing communications with appropriate metrics and make necessary adjustments to demonstrate continuous improvement.

Columbus, Oh

o Lead the local marketing team (creative, research, promotions) in providing marketing solutions for clients. o Reviewed and compiled research to provide key insights on market conditions and trends to keep sales team on top of client and industry actions/plans.o Proactively provided marketing solutions while maintaining structure and quality in a fast -paced dynamic environment.o Lead and participated in strategy meetings to provide the best product and marketing solutions for our clients through sharing and utilization of industry best practices ultimately optimizing business solutions.o Participated in corporate strategy meetings to support growth of internal business.o Conducted data analysis and research to generate new business ideas and aid in organic growth of current client initiatives.o Managed local interactive product by providing creative content, leading cross-functional team and execution of client campaigns.o Utilized tools and resources such as creative software and research data to create materials to be used by both internal and external clients.o Utilized creative art and writing techniques to produce high profile messages to be delivered in a multitude of creative means that resonate with the audience.o Corresponded with all levels of management to maintain expectations and provide key updates on projects.o Maintained high profile packages and initiatives and keeping management abreast of pricing adjustments, storyline updates, schedule updates/revisions and more.

o Orchestrated recipe/menu development based on guest trends/preferences and seasonal considerations; sources vendors.o Responsible for keeping overhead down by negotiating inventory costs by working directly with vendors.o Gained extensive profit and loss experience in standardization of portions and implementation of labor cost controls, documents end-of-month, daily and weekly transactions; prepared bi-weekly payroll.o Created, developed and implemented all formalized operational systems and procedures including employee handbook, flow charts, forms, check-lists, and cashier/kitchen associate job descriptions.o Held primary emphasis on inventory control and business development.o Credited with high degree of diplomacy resolving problems without sacrificing customer relations.

Education record

Full Stack Development - Java