Shivani Bhatt Email & Phone Number

Denver, Co, Us

San Francisco, California, Us

Redwood City, California, Us

High visibility role where responsibilities include: Creation / management of:- Pipeline Targets (model + outputs)- Suite of Global BI Dashboards - QBR reporting - SFDC reporting / dashboards for field / sales teams - Executive + board reportingAll in close partnership with Data Eng to develop data models +data updates that power BI dashboards. Types of Reporting: Pipeline / Opportunity Analysis, Marketing, Sales, Partner, Regional Reporting, Channel / Program performance, Account Based Marketing / Orchestration (ABM / ABX) and more

San Jose, Ca, Us

- Scale / pivot to function of Funnel Performance Management from GTM Insights, after growing headcount from 2 to 5 in one quarter.

San Jose, Ca, Us

- Hire + scale new GTM Insights function via management of analyst / reporting and Sales / BDR enablement team.- Devise reporting roadmap around areas of revenue opportunity- Support sales planning + set strategy via development of formal reporting packages for Sr. Directors and VPs

San Jose, Ca, Us

- Build from the ground up (and scale) Intelligence Operations team of marketing analysts; primary focus developing / delivering analytics products (including A/B testing models, campaign operations, + reporting) to demand generation + marketing operations teams.- Project managed DX Marketing Data Driven Operating Model (Adobe DDOM) in 2020, a cross-functional data democratization effort to standardize metrics and data governance across three previously separate marketing orgs. Delivered global strategy and execution of marketing performance metrics roadmap across former Enterprise + Commercial funnels to SteerCo of VPs, while partnering with data infrastructure teams to scale. - Partnered with Finance + Operations to architect, monitor + deliver spend frameworks

San Jose, California, Us

Built from the ground up Intelligence Operations team in 2019 to devise + execute analytics roadmap for former Commercial (SMB) business; primary focus is dashboarding, A/B testing + analytics

San Jose, California, Us

Led innovative data analytics project with the Demand Generation Marketing Operations team to optimize lead + account scoring, while piloting analytics products and devising Marketo data analytics roadmap.

- Led team of three Principal Consultants to garner a $70k deal with aSilicon Valley tech company, the largest deal in group's 20-year history. - Develop Marketing Strategy, Marketing Automation + CRM deliverables for clients (all recommendations thus far have been implemented by clients)- Devised new SalesForce workflows for own firmDigital Marketing deliverables / consulting include best practices / management around: email, web, content, display, online video, mobile app and re-targeting, alongside reporting / optimization within these channels / topics.

New York, Ny, Us

- Marketo Administrator responsible for launching + operating two instancesof Marketo over three years- Established Marketing Operations team in Ahmedabad, India office- Traveled to India to train new hires (at least 50% of training in Gujarati) - Within 1 year, Marketing Operations team doubled in size, three original team members promoted- Piloted the strategic direction of Global Marketing team of 65 marketers, efforts netted 5% increase in revenue, doubled YoY growth in leads, strongest Sales in 16 years, tripled Energy's international revenue in 2016, and 1.3% YoY growth in conversion rate for two businesses.- Global Department needed unified, cross-channel strategy after lagging performance of single-channel strategy- Selected by Department leadership to lead strategic task force- Leveraged Marketo / automation to devise + implement new campaign strategy (email, web, social, and events)- Led to powerful growth of short-term (YoY) revenue for both of my business units and identification of top accounts for longer-term (2+ years) growth - Trained global department on implementation- Global Marketing Department managers duplicating efforts when implementing new Marketo instance

- Boutique management consulting firm that works exclusively with non-profits- Managed strategy + tactics for top accounts at a time when firm was completing inclusion of email + web into nonprofit management best practices / deliverables- Managed copywriting, CRM management, and campaign analysis for top accounts

- Field Marketing / Client Relations - Stewarded the relationships for over 150 accounts to deliver 91% retentionrate, a 10% increase vs. prior years.

Accokeek, Md, Us

Renewed 90% of YoY sponsorships for flagship annual event against previous standard of 85%.

-provided grant research + copyediting support to staff-interviewed potential authors for the Journal of Mine Action and ERW.

Master Of Business Administration - Mba, Entrepreneurship/Entrepreneurial Studies

B.A., International Affairs, Economics, Music Industry

Political Geography, Development Economics, Music