Stacey Lee Email & Phone Number

Seattle, Washington, United States

Federal Way, Washington, United States

• Led media relations and cultivated strong relationships with editors and journalists.• Managed comprehensive media communications, including press releases, social media campaigns, articles, and media kits.• Successfully increased brand awareness and engagement through strategic media activities.

Greater Seattle Area

Essentia offers a full range of strategic fund development, digital marketing, business operations and program design services to optimize and elevate nonprofit organizations that want to get funded, stay competitive & increase measurable impact.Whether your goal is to attract new donors & supporters, leverage partnerships, increase community impact or expand your digital footprint via social media, we help you manage local, regional and virtual communications to ensure brand consistency to connect, engage and essentially be where YOUR audience is.

United States

Project: With a deep understanding of the nonprofit landscape, I have successfully led board recruitment efforts, ensuring a harmonious and passionate board composition. This project enabled me to support a national nonprofit by identifying and implementing sustainable strategies to launch, fortify and reinvigorate important fundraising initiatives.Results: Raised over $3 million in program funding, and an additional $900,000 for the pillar program designed to educate next generation leaders on voting rights history, compensate guest speakers, and provide stipends for young adults to complete the program.Accomplishments include:• Development of a strong culture of philanthropy at the Board level.• Implemented an effective strategy to manage a portfolio of 50-60 strategic donors and prospects to facilitate a high level of personalization to increase engagement.• Coaching and training the President/CEO, senior and program staff, a 14-member development team, board members and other key leaders of the organization.• Developing and implementing a multi-year, multifaceted fundraising strategy setting annual goals.• Collaborating with the Chief Communications Officer to develop and implement multi-channel campaigns, sponsorships and appeals.• Galvanizing local and regional supporters, including business and community leaders.

Seattle, Washington, United States

Project: Increase trustee involvement in fundraising, provide development officers with better tools and techniques, and work with volunteers to make everyone part of the fundraising team. Emphasis was put on tools, data- and values-based solutions to ensure fundraising goals were achieved enabling the organization to better serve its community. I have leveraged tools like Donorbox to streamline fundraising processes, resulting in more efficient and effective donor engagement. My strategic use of technology has been a key factor in driving fundraising success.Results: Increased donor retention rate from 45% to 90%.Accomplishments include:• Implemented tracking metrics for a variety of data points, and established KPIs, including MoM, QoQ, and YoY.• Recruiting over 245 unique volunteers and converting 45% into a combination of small and major gift donors, organizational leaders and fundraising ambassadors. • Developing and executing day-to-day strategy donor cultivation strategy for existing relationships and building new ones.• Onboarding a new philanthropic technology platform - DonorPerfect - while critically looking at our focus areas to build and maintain key philanthropic relationships.

Seattle, Washington, United States

I specialize in creating compelling content that spans strategic fund development, digital marketing, strategic planning, board development, and program design. My goal is to optimize and elevate nonprofit organizations, helping them increase viewership and audience engagement through insightful and well-researched writing.

Seattle, Washington, United States

• Led a strategic marketing team involving executive leadership, fund development, programs and partnerships managers• Designed a 3-month scope of work assessing digital channels and strategies, then executed key optimization goals meeting and exceeding all key performance indicators• Increased social and referral traffic to SUMM's website by over 200% and reduced website bounce rate by over 30%• Effectively targeted key job functions and industries and increased followership on LinkedIn by over 20%• Managed SUMM's digital presence via UX design development, website copy, newsletter content & distribution, and keyword/SEO strategy• Deepened engagement across social media platforms (Facebook, Instagram, & LinkedIn) by an average 70% through increased comments, shares and likes/favorites.

Bellevue, Wa

LiquidHub provides information technology and consultancy services to large and midsize level companies. Excelling in enterprise business collaboration and project management, I thrive in interacting with prospective and current clients, forming strong, trusted relationships that open doors and close deals. To accomplish organizational goals, I work with leaders across diverse business units including: CEO, CFO, Chief of Human Resources, Chief Supply Chain Officer, Chief Corporate Affairs Officer, DEI, Internal Communications, and Employee Resource Groups.Accomplishments include:• Acquiring and growing a handful of large/key corporate accounts by over 25% in one year.• Successfully creating new business with key accounts: T-Mobile, Samsung, Group Health, Getty Images, Intel, F5 Networks.• Strategically leading and managing an Inside-Sales Team, while ensuring extensive knowledge of current market conditions, competitive offerings and current penetration of services and solutions.• Effectively building relationships and consensus to develop buy-in from business stakeholders on major business proposals.• Developing cost benefit analyses for projects, focusing teams on business objectives and tracking progress to ensure project milestones are completed within scope, on time, and on budget.• Partnering with the Marketing department on effective employer brand messaging, focusing on company culture and career growth.

Irvine, California

My experience in fund development and love to create new while cultivating existing relationships was a driver for me to enter the sales world. With a consultative approach and setting up clear outcomes, I enjoy helping our customers by providing solutions to their challenges and accomplishing our collective goals.Accomplishments include:• Successfully creating new business with key accounts: Staples Center, University of California - Irvine (UCI).• Leading the charge to turn sales opportunities into reality, by helping leadership choose Tableau software to transform the way our company used data. This change made analyzing data fast, easy, and most importantly – extremely useful in helping us meet the specific needs of our customers• Managing organizational brand management with responsibility for brand strategy, measurement, corporate identity, global advertising, and sponsorship activation.• Creating a cohesive and collaborative team of marketers and sales associates with a shared purpose to achieve creative campaign tactics.• Authoring campaign briefs and tracking campaign readiness by setting marketing indicators that improve user acquisition, engagement, retention and evangelism.• Managing the proposal development process including coordination of account evaluations and forecasts with sales and marketing teams.

Newport Beach

Successful leadership of a $20 million Capital Campaign for the Newport Harbor Nautical Museum, a statewide non-profit organization focused on inspiring education programs pertaining to nautical arts, artifacts, events and customs.Accomplishments include:• Succesfully leading a team of five fund development managers, 2 consultants, and a 10-member development committee.• Managing $30M in donor gifts annually.• Creating a fundraising plan to include over 30 live events under budget, exceeding revenue projections by 45%.• Spearheading the planning, conceptualization, content development and fine-tuning of all company communications inclusive of email campaigns, manuals, web copy, PowerPoint presentations, brochures, print ads, direct mail, proposals and press releases.• Generating campaign response-rates between 8% and 10% (over 4x the industry average).• Developing and maintaining a detailed project plan for each individual donor account.• Managing internal and external stakeholder expectations, including the board of directors, museum membership, individual donors, corporate donors, foundations and community partners.• Leading fundraising team and board of directors in the development of community partnerships.• Working closely with philanthropic partners to define, plan, prioritize and execute on a variety of marketing and communication projects.• Planning, budgeting, and coordinating events raising over $2 M in funding annually.

Glendale, California, United States

The Cesar Chavez Foundation is a nonprofit organization dedicated to building a just society through education. Our goal is to transform the educational system by developing high-quality programs for disenfranchised, working families and their children, and increasing educational opportunities for students who can benefit from additional academic enrichment services to achieve a higher level of learning.Accomplishments include:• Increasing annual fundraising from 400K to 1.5M for the Annual Cesar E. Chavez Event in California, by expanding to Arizona.• Identifying and cultivating relationships with prospective donors by working with them to plan a series of over 20 small to medium size events throughout the year raising $500,000.• Designing and raising $750,000 in funding and corporate sponsorships to create a Financial Literacy Program for k-12 students and their parents.• Developing various fundraising strategies to encourage new and increased donor contributions.• Securing commitments of collaborative participation with community partners for grant opportunities.• Identifying and developing communications outreach to professional speakers for a variety of fundraising events.

-Partners with school districts, educators, and organizations-Address the entire public education system, providing equitable, anti-racist education environments where all students can succeed and by working with education leaders of color to improve multi-level representation.-Develop strong supportive relationships, and provide guidance to our growing network of school and district leaders around liberation practices in education. They also understand the ways systemic racism engulfs systems (e.g., the education system) and can facilitate effective conversations about race and equity.-Develop relationships and provide guidance to our network of school and district leaders around-Facilitate conversations with educators and partners to discuss systemic racism in the education system.-Support the development of strategy for AFE program recruitment-Lead engagement activities (ie: leadership presentations, school and exhibition of learning tours, stakeholder panels, and staff presentations) to schools, teachers, and prospective non-network participants