Stephen Cooke Email & Phone Number

Pitman, NJ, US

Trenton, New Jersey, United States

Conshohocken, Pennsylvania, United States

• Led a team of 3 graphic designers responsible for priority branding messages, sustainability and cause marketing campaigns, credit card marketing campaigns, and product and services communication
• Mentored over 50 senior store-level graphic designers on the effective execution of graphic packages, ensuring high-quality results across all projects
• Collaborated with visual merchandising and interior design teams to develop and implement innovative solutions, driving impactful store presentations and customer experiences
• Managed partnerships with external print and digital communication vendors to ensure successful campaign execution, including artwork preparation, content creation, production specification, price negotiation, and.
• Designed digital displays for store entrances, projected to save each store approximately $18K annually, while enhancing customer engagement through a more interactive journey
• Leveraged sustainability brand activations to increase positive impressions from 44% in 2015 to 51% in 2019, demonstrating a consistent improvement in brand perception

Philadelphia, Pennsylvania, United States

• Led and motivated a multidisciplinary design team and partners in a fast-paced retail environment to ensure accurate project execution and effective store communication
• Established visual standards for balance, consistency, and simplicity in all graphic communication materials, enhancing overall visual coherence
• Redesigned the customer wayfinding system, resulting in a 3% increase in customer satisfaction related to navigation within the store

Philadelphia, Pennsylvania, United States

• Planned and executed store layouts and merchandising displays in alignment with IKEA standards, optimizing customer engagement and store presentation
• Collaborated with the senior graphic designer to develop a new process integrating communication into merchandising solutions, improving display clarity for customers
• Led the Kitchen and Dining area remodel project, contributing to a 6% increase in year-to-date sales

Philadelphia, Pennsylvania, United States

• Executed graphic communication solutions in alignment with national and global standards, incorporating local strategies to meet specific store needs
• Specialized in large format digital printing, laminating, mounting, and installation, including cutting, weeding, taping, and vinyl film application
• Pioneered the transition from PVC sheet materials to sustainable, paper-based alternatives in store signage, promoting environmental responsibility

Philadelphia, Pennsylvania, United States

• Developed a cabinet product line and accessories, collaborating with local manufacturers to refine the product development process
• Designed and illustrated product instructions, enhancing user experience and clarity

Philadelphia, Pennsylvania, United States

• Managed the remerchandising of the furniture showroom, improving product presentation and customer engagement
• Designed and produced a product catalog, overseeing its transition to print production

Philadelphia, Pennsylvania, United States

• Supported material research for developing a more sustainable SIP (structurally insulated panel) module, contributing to environmentally friendly design solutions
• Designed a photovoltaic-integrated graphic awning solution for a local retailer, enhancing the visual and functional aspects of the retail space