I am a client-focused communicator, mentor, designer, brand specialist, and problem solver with extensive experience managing accounts, leading teams, and developing and implementing identities for a diverse portfolio of clients across multiple vertical markets: hospitality, healthcare, retail, travel, government, architecture, construction, and not-for-profit.I've developed an entrepreneurial, collaborative skill set that manages and builds client relationships, supervises design disciplines, interfaces with consultants/fabricators, works within budgets, coordinates and mentors global teams, and packages new business development.SPECIALTIES: Implementing a project from concept to completion; maintaining communications with client & team; building vendor relationships; managing RFQ, RFP & RFI responses; supporting social media presence; and managing the development & implementation of projects that work across all touchpoints, including writing standards for branded environments, signage & wayfinding, fleet graphics, web & email, print, collateral & advertising, packaging, and uniforms.HIGHLIGHTS OF PROJECTS:• Managed design and implementation of environmental graphics for the launch of Starwood Capital Group’s Baccarat Hotel & Residences as well as 1 Hotel Brooklyn Bridge negotiating project details, schedules, & price• Created strategy, guided design, and edited Starwood Hotels & Resorts (now Marriott) Global Signage Standards for W Hotels, St. Regis, Luxury Collection and Renaissance Hotels• Led the team designing the Gouverneur Health logo, brand guidelines, and implementation of signage and wayfinding throughout both their new and renovated facilities• Led the team developing the national roll-out of site-specific conceptualized graphics and branding for The Hertz Corporation Customer Service Counters and Airport Fleet (while growing and maintaining a 20+ year client relationship across multiple departments)
Listed skills include Typography, Creative Direction, Corporate Identity, Marketing, and 35 others.