An independent Media Consultant who has extensive experience working across a variety of media channels. Industry experience includes sales, planning, research, advertising measurement, emerging technology and business systems. Recent projects include:-Major Global Media Group: Working for a major global media agency group, I was commissioned to thoroughly research the emerging Digital Out Of Home Verification landscape. This technology represents one of the most exciting developments within the media measurement industry, for agencies and their clients. My knowledge across the available, and emerging products in market, is comprehensive given the life cycle of the industry. Production Studio: This project includes working with a well known branded content production studio, who produce some of Australia's most iconic daytime TV shows in the food and home renovations space. My role here was to engage with brands directly, on boarding them as financial sponsors in the shows, and partner with these marketing teams in creating high quality, ambassador endorsed video content, for use in marketing activity across any channel.PaaS Sales: Working with a passionate founder of this tech start up, my role was to assess, and then set up the end to end sales process. This included creating all sales collateral, marketing, launch to market strategy, communications planning, staff sales mentoring and ultimately opening doors client side. My passion is Media, Sales and Technology, and I welcome connections via LinkedIn.

Medical Media is Australia's largest, digital health media network. With well over 3,000 screens in patient waiting rooms and staff rooms across GP's and hospital locations, Medical Media delivers an audience in excess of over 6.25 million people and over 6,000 Health Care Professionals every month.As Head of National Sales, my primary focus is two fold. To strategically drive and support the sales teams activity within the national market, both direct and agency. To build awareness of the Medical Media brand profile and advertiser networks in market, while also effectively positioning our channel as a platform to reach a mass audience, within a trusted and captive environment. With main grocer buyers making up 71% of our monthly audience - Medical Media is strongly positioned to deliver client campaigns to a mass consumer group with formidable spending power.The sales team welcome connections via LinkedIn.

Rotor Studios is an acclaimed full service production company specialising in live-action commercials & content, Computer Generated Imagery (CGI) and Visual Effects (VFX).We have a strong focus on creative & technology solutions designed to elevate the customer experience in Retail and Online spaces.Rotor delivers a seamless interactive experience through the fusion of technology and content. We create world class still, moving and interactive media and deliver it across platforms including Virtual Reality, Mobile and Large Format Displays.Our 3D pipeline has been refined over many years and we have become a trusted vendor for creative, retail and digital agencies worldwide to produce the highest quality, photorealistic content. As the Head of Sales my core focus is on new business acquisition, both in Australia and globally. While our pedigree in Live-Action commercials and CGI is outstanding, our offering in new software developments and POS retail technology positions Rotor Studios firmly as a market leading agency. These innovations facilitate a more immersive USX for our clients customers.I welcome new connections and invite you to reach out to me via LinkedIn.

Australian Traveller Media is a niche, independent publisher responsible for producing a number of well-known PRINT and ONLINE publications, including Australian Traveller magazine, Australiantraveller.com, International Traveller magazine and internationaltravellermag.com.A SALES DIRECTOR with exceptional product and industry knowledge, I am responsible for leading a team of six experienced sales professionals to deliver aggressive sales growth across print and online year-on-year.► I understand what drives excellent SALES PERFORMANCE – from creating, managing and inspiring a dynamic sales team through to securing the big wins in a rapidly changing business environment. Cultivating strong client and employee relationships, my focus is on building a STRONG RAPPORT that garners exceptional sales results and brings the “big end of town” thinking into a small, niche business.► As an energetic and engaging team leader, my approach is collaborative and inclusive, knowing when to inspire and when to cajole in order to build and mentor an excellent sales team around me.Specific areas of my media sales expertise include:★ Product innovation across multiple platforms to deliver creative, innovative client solutions★ Implementing and driving efficiencies across the business to streamline processes★ Developing video capabilities and working as part of content marketing production team★ Developing and launching digital inventory in order to achieve budget growth★ Reviewing sales process and pricing to more effectively manage inventory and yield.I am keen to give back and have actively worked with, and supported, many charities over the course of my career – from larger organisations, such as Unicef, to local animal shelters.I welcome new connections and invite you to reach out to me via LinkedIn.